According to observation and verification, it usually costs 800, 8,000, or even 80,000, or even more expensive. Why is there such a big difference?

Use Paul-Rand's 7-step test to determine how much a logo is worth:

1. Is it unique?

2. Is it visible?

3. Is it adaptable?

4. Is it easy to remember?

5. Is it universal?

6. Is it classic and timeless?

7. When you answer yes to all 6 questions, it’s time to ask the final question: Is it concise?

How should customers choose the price that suits them?

If you are a self-operated store on the street and do not plan to develop into a chain or expand the scale, or your product profits are low, you are in the stage of demand for "something is better than nothing" for LOGO design, so it is suitable. 800 RMB level

If you are a start-up that attaches great importance to the brand and wants to expand your business, but has not matured to the scale of a large enterprise, it is recommended to choose the RMB 8000 level conservatively

If you are well-known in the industry, and your logo has a wide range of applications, and a small detail change can affect the sales of products worth tens of millions, you can naturally consume this 80,000-level product