Why are clothing trademarks designed on the back of the neck?
Clothing trademarks are used exclusively by clothing production companies and distribution companies on the clothing production companies of their own companies, and by distribution companies, they are used exclusively on the clothing produced by their companies. Marking marks on manufactured garments. It comes in the form of word trademarks, graphic trademarks, and combination trademarks that combine words and graphics. Trademarks are also an indicator of clothing quality, and manufacturing companies and businesses must be responsible for the quality of clothing using trademarks.
I often feel uncomfortable with the logo on the back of my neck when I wear it after buying clothes. I have to use scissors to carefully remove it myself. There are many logos on the clothes in the back of the neck, which is a painful place. What people can’t understand is that when there are trademarks and information on the side of the clothes, why do they add one on the neck?
The U.S. Customs and Border Protection (CBP) stipulates that all clothing must have a country of origin mark. Cloth label marking, unless there is precedent that allows other marking methods. There are also corresponding regulations regarding the location of the country of origin label: Men's T-shirts, women's loose-fitting shirts, outerwear, sweaters, dresses and similar clothing: the label must be placed in the center of the inner neckline and between the two shoulder seams. Later, many countries had similar regulations on the sewing position of clothing labels, which should be to unify standards.
Trademarks on clothes are used to mark the source of goods such as clothing. They are used to facilitate consumers to distinguish the brand and production source. They are marked on the back of the neck. On the one hand, it is for the sake of uniformity in the clothing industry. On the other hand, it is also convenient for everyone to view. For example, clothes for sale are usually folded and packaged, and placed at the back so that customers can view relevant information and models. For example, on a shirt, you can see the label on the collar without opening the package. Many people complain that this design is against humanity? But from the perspective of the clothing industry, the back collar is almost the only optional position. The most important requirement for setting up a trademark is uniformity. No one wants to get a piece of clothing and rummage around to find the size. Daily clothes (except for some more exaggerated evening dresses) may be sleeveless or collarless, but the back collar is usually present. No matter which way you fold clothes, this location can be found without unfolding the clothes.
Also, the front collar of most clothes is lower than the back collar. This position is easier to find and cannot be seen after putting it on. As for other parts, a hangtag or a trademark is usually hung, but the most important information can definitely be found in this location. ;