Bruce Lee's daughter, Shannon Lee, sued the Kung Fu fast food restaurant. Because the company used Bruce Lee's likeness without authorization. Request Zhen Kung Fu Catering Co., Ltd. to stop using Bruce Lee's avatar and claim 210 million yuan. It can be said that the prosecution of Zhen Kung Fu is not unfair at all. Its behavior is suspected of copyright infringement. Because real kung fu has been used for almost ten years, it has brought high income. After seeing this news, many netizens realized that they had always thought that the use of Bruce Lee's image by Real Kung Fu was authorized, but it turned out that it was not. They all believe that this phenomenon should be stopped, otherwise it will have a negative impact on society.

Bruce Lee is a household name. He brought Chinese martial arts to the world and made foreigners aware of Chinese martial arts. The trademark pattern used by Zhen Kung Fu is unambiguous and highly recognizable. From the hairstyle, movements, appearance, and attire, it looks like Bruce Lee. These facts show that Zhen Kung Fu Fast Food Restaurant indeed committed infringement in the design of the trademark and damaged the portrait rights of others, and should bear infringement liability in accordance with the provisions of the law. Judging from the current available materials, Zhen Kung Fu is more likely to lose the case.

Some lawyers believe that Zhen Kungfu’s operation is suspected of misleading consumers. Although in order to avoid suspicion, Zhen Kungfu later performed virtual processing on the trademark, so that it can only be said to be similar, but it is not the actual image of Bruce Lee. But the actual effect is that the name of True Kung Fu makes people easily associate it with Kung Fu Bruce Lee, and its pattern is similar to Bruce Lee. It causes consumers to have the wrong perception that this store has a certain relationship with Bruce Lee, thereby promoting consumption and allowing businesses to gain greater benefits. Moreover, many parts of the real kung fu trademark pattern plagiarize the essence of Bruce Lee's movements, which has an impact on the real Bruce Lee company.

Bruce Lee’s daughter discovered that the True Kung Fu restaurant was using her father’s image for publicity, so she sued True Kung Fu for NT$210 million. This case is still under trial and we don’t know the final outcome yet. But as a bystander, I can also understand the thoughts of Bruce Lee's daughter. Her father's image has been borrowed for nothing, and when food safety arises, her father's image will also be erased. We can understand her behavior. I hope the court can give a satisfactory verdict in the end.