You can buy it on trademark transfer websites. When authorizing a trademark, you should pay attention to the following points:

1. Firmly grasp the control of product quality. The property value of a trademark lies in what it is. Licensing others to use a trademark means that the reputation of the trademark is attached to the behavior of the licensee and the goods it provides.

Therefore quality control in the licensing contract is an extremely important content.

2. Carefully select partners. For product quality control, licensors must first carefully select partners, allowing those companies with better production capabilities, higher management levels, and stronger contract performance capabilities to serve as licensees. Licensor.

Before granting the license right, the licensor shall inspect and test the licensee's legal personality, production capacity, management level, product quality, etc.

You cannot sell products that do not meet the same quality standards as your own products and receive a license.

After the licensing contract is concluded, the licensor should pay close attention to the production and sales of the licensee to prevent the licensee from damaging the reputation of the trademark in terms of product quality and after-sales service.

During the contract period, the licensee of Weitou Wangyi Kaijing Yuyu is responsible for carrying out necessary supervision on the licensee’s production process, craftsmanship, product inspection and management.

When the licensee's products fail to meet the quality of the licensed registered trademark, the licensor shall take decisive measures to prevent the situation from developing further. If necessary, the licensor shall terminate the contract outright and withdraw the goods. Trademark license rights.

3. Conscientiously safeguard trademark rights. The licensor has the obligation to ensure the certainty and stability of the licensed trademark rights and to safeguard the licensee's right to use.

Specifically, the licensor should ensure that the registered trademark under the contract is authentic and reliable, is a commodity trademark or service trademark that has been reviewed and approved by the trademark authority, and is still under legal protection. within the validity period.

The licensor shall not sign exclusive licensing contracts with more than two enterprises in the same public area, causing a conflict in the use rights of more than two licensees.

During the validity of the contract, the licensor shall not arbitrarily transfer the registered trademark to a third party. If a transfer is necessary, the licensor must explain the situation to the licensee, obtain the licensee's consent, or terminate the relationship with the licensee. License Agreement.

The licensor shall also take effective measures to maintain its trademark rights and bear the necessary expenses, such as timely renewal of the trademark.

For trademark infringement in the market, if it is an exclusive license or an exclusive license, the licensee can file a lawsuit, and the licensor actively participates in cooperative actions.

If it is a general license, the licensor will sue, but the licensee should promptly notify the licensor of the facts and evidence of the infringement.

4. Supervision of trademark use cannot be relaxed. How to maintain trademark credibility, prevent the quality of goods using trademarks from getting out of control and damage the interests of trademark owners, and protect consumer rights and interests is an important task of corporate trademark management.

The contents of supervising the use of the licensee’s trademark include:

1. The licensed trademark must be consistent with the registered trademark.

The licensee's use of registered trademarks and trademarks is the same as the right holder's own use, and is limited to the approved registered trademark and the approved products for use.

It shall not exceed the scope of approved products, and the text and graphics of the registered trademark shall not be modified arbitrarily.

At the same time, the licensee must also use it within the scope of the licensed goods in accordance with the contract.

Second, goods that have been licensed for use should be marked with the name of the licensee and the place of origin of the goods.

In the practice of trademark licensing, some companies that are licensed to use trademarks not only use the trademark of the licensee, but also the licensor’s factory name and the name of the origin of the product. used together.

This kind of behavior can easily misunderstand consumers and may also have a negative impact on the licensor's corporate image and business reputation.

In order to prevent the use of trademark licenses from infringing upon the legitimate rights and interests of trademark owners and consumers, such as the Keliang Xiangzhou weaving block operation, the trademark owner, as the licensor, should also pay attention to the just-licensed The company also supervises the use of trademarks to prevent things that are detrimental to the company's reputation and product credibility.

5. There must be a match between the cost of trademark promotion and the income generated from its use