Baique Ling was founded in 193 1. It is an old brand with a history of more than 80 years, and now it exists as a national gift. He is a domestic brand that has experienced from national industry to joint venture, from state-owned enterprise restructuring to bankruptcy and reorganization, and finally survived as a private industry.
Even in 2008, Baique Ling opened a shop in Sephora, Paris, and achieved retail sales in 17 years17.7 billion.
Second, the seagull camera
In the early 1960s, China urgently needed domestic advanced SLR cameras. In the case of weak industrial base, 1964 Shanghai Photography Airport was ordered to develop 1 advanced SLR camera Shanghai DF-7.
Third, the hero pen
Hero Pen is a well-known time-honored pen brand in China, which was founded in 193 1. In the 1970s and 1980s in China, the heroic pen was almost the trend at that time, and it was an indispensable object to show one's intellectual identity. 1996' s semi-annual report shows that as a hero of listed companies, the total assets at that time reached 703 million yuan.
Fourth, the hole
Kong was founded in 1862 and has a history of 158. For a long time, it was regarded as the top women's product in China. At its peak, its market share exceeded 50%.
Five, plum blossom sportswear
Plum blossom sportswear was born in 1947 and has a history of 72 years. It carries too many memories of China athletes. 1984 During the Los Angeles Olympic Games, athletes and China women's volleyball team were designed to wear plum blossom sportswear. In the 1980s, the annual output value of plum blossoms was close to 1 100 million yuan.
Sixth, Phoenix Bicycle.
Phoenix Bicycle originated from Tongchang Bicycle Shop, 1897 China 1 Bicycle Shop. Centennial brand was born in 1950s. Since the trademark registration of 1959+ 10/Phoenix in June, nearly 200 million consumers around the world have chosen Phoenix bicycle products.
Seven, lighthouse soap
Lighthouse soap is a brand of soap produced by Beijing No.1 Daily Chemical Factory, which used to sell well. Before 1965, the brand Lighthouse appeared in the market. 1964, as the most famous brand of Beijing No.1 Daily Chemical Company, took the lead in adopting the process of decolorization and deodorization. The appearance of white soap makes the sales of lighthouses very tight. Even in those days, everyone could only buy one piece by ticket every month.