In recent years, China's e-commerce has developed rapidly, and emerging business models represented by a large number of e-commerce giants such as Taobao, Tmall, JD.com, and Amazon are favored by more and more customers. Recently, many people have asked Biaomei how to add agricultural products to the e-commerce platform and what materials are needed?
1. Tmall (domestic sales) platform
1. Do not accept self-employed individuals or non-Chinese companies;
2. Do not accept applications that have not obtained trademarks Notification (TM) or trademark certificate (R);
3. Pure graphic trademarks are not accepted
2. Tmall International Platform
1. Ownership Overseas corporate entities cannot be domestic companies;
2. Original copy (R) of 35 categories of overseas trademark certificates that have been registered for more than one year (must be overseas trademarks and can be Hong Kong, Macao and Taiwan), that is, 35 Categories must be registered;
3. The free trade zone cannot enter Tmall International
3. JD.com platform (domestic sales mall)
1. Self-employed individuals and non-profit individuals are not accepted. Enterprises from mainland China will settle in;
2. Brands that have not obtained the trademark registration certificate (R) or trademark acceptance notice (TM) issued by the State Trademark Administration will not be accepted;
3. Pure graphic trademarks are not accepted;
4. If the seller provides a trademark acceptance notice (TM status trademark), the registration application time must be six months;
5. If If the trademark has been changed, transferred, or renewed, please provide the change, transfer, or renewal certificate or acceptance notice issued by the Trademark Administration.
4. Jingdong International (cross-border platform)
Overseas companies need to provide:
1. Business registration certificate
2. Registration certificate
3. Corporate establishment form
4. Bank information certificate
5. Director’s identity certificate
6. Director’s identity Copies of the front and back of the certificate
7. Brand authorization letter or brand agent authorization letter
8. Trademark registration certificate (trademark registration certificate is required)
9. Quality inspection report
Domestic companies need to provide:
1. Business license
2. Tax registration certificate
3. Organization structure Code certificate
4. Copies of the front and back of the legal representative’s ID card
5. Brand authorization letter or brand agent authorization letter
6. Trademark registration certificate ( Must have a trademark registration certificate R)
7. Quality inspection report
The above is about how agricultural products can be added to the e-commerce platform. What materials are needed? Content, now that so many people are opening online stores on e-commerce platforms, trademarks are very necessary. Whether your products are good or not, there is nothing I can do if I can’t remember them! But you have a trademark that I remember. As soon as I see it, I will say that this is the store where I bought it last time. I will buy it again based on the trust in the past. Otherwise, I will not pay attention to it even if it flashes in front of my eyes, so the trademark is important to the merchant. , especially for the large platform of e-commerce, it is very important. Tmall entry process E-commerce entry into the e-commerce platform