The importance of intangible assets is mainly reflected in the following aspects:

1. **Bringing future benefits to the enterprise**: Intangible assets, such as patents, trademarks and proprietary Technology, etc., can bring benefits to enterprises in the future. For example, patents can give companies the exclusive right to develop new products, thereby obtaining excess profits; trademarks reflect the brand value of products and services, helping to enhance the company's market competitiveness; proprietary technology is the company's unique core competency. Can bring unique competitive advantages to enterprises.

2. **Improve corporate competitiveness**: Intangible assets are important conditions and weapons for companies to win in competition. On the one hand, intangible assets such as patents and trademarks can improve a company's technical level and product quality, thereby increasing the added value and competitiveness of products. On the other hand, intangible assets such as goodwill and customer relationships can also help companies establish a good image and reputation in the market and attract more customers and partners.

3. **Promote the internationalization of enterprises**: Intangible assets are also an important "wedding dress" for enterprises to internationalize. Companies with intangible assets such as internationally renowned brands, patents and proprietary technologies can better integrate into the international market and enhance their international visibility and influence. At the same time, these intangible assets can also bring more international cooperation opportunities to enterprises and help them achieve cross-border development.

In summary, intangible assets are of great significance to the future development and competitiveness improvement of enterprises. Enterprises need to pay attention to the accumulation and use of intangible assets to better achieve their development strategies and goals.