There are no special requirements for registering a trademark, but you should pay attention to the name.

Class 29: Meat, fish, poultry and game; gravies; pickled, frozen, dried and cooked fruits and vegetables; jellies, jams, preserves; eggs; milk and milk products; Edible oils and greases.

There are roughly two ways to apply for a trademark: one is to submit the application documents directly to the National Trademark Office in Beijing; the other is to find a trademark agency to apply on your behalf, and you only need to pay the other party a certain agency fee. , which is the method currently chosen by most people.

If you apply as a company, you need a copy of the company's business license; if you apply as an individual, you need a copy of the individual business license and personal ID card. One thing that needs to be explained is that a registered trademark only needs to be paid once for 10 years, and then it can be renewed every 10 years.

Extended information:

The role of registered trademarks

Trademarks are the essence of a company’s brand culture, and the establishment of a company’s brand image is the core of its struggle. . Products that have applied for registered trademarks in relevant countries or regions can be sold in large stores and supermarkets in that country and region.

Companies generally need to issue trademark registration certificates for relevant brands when printing labels and packaging in printing plants or advertising in various media. In international trade, trademarks are extremely important, and international trade is inseparable from trademarks.

For administrative departments, the quality of goods and services is monitored through the management of trademarks, and necessary conditions are created for quality inspection, health inspection, and barcoding.

The assessed value of a trademark can increase the total assets of a company, and the higher the value of the brand, the more it can reflect the influence of the trademark and the business's operating conditions, indirectly reflecting the consumer's opinion of the trademark. Product acceptance. As an intangible asset, a trademark can also be converted to realize its value through transfer, licensing to others, or pledge.

Commodities accept social inspection and supervision in the market and participate in competition. This market competition is the competition of product variety, quality, price and other performance indicators, and this information is through the bridge of trademark passed on to consumers.

Use trademarks to promote goods and services, be concise, eye-catching, easy to remember, and leave a deep impression on consumers, so as to attract and induce their desire to "buy quickly", thereby achieving the effect of creating a famous brand and expanding sales. .

Trademarks are not only a sign that distinguishes the source of goods and services, but also a symbol of the credibility and competitiveness of an enterprise. The specific expression of corporate credibility is the satisfaction that the goods marked by the trademark bring to consumers. feel. A trademark embodies the reputation of the marked goods and services, as well as the operators and service providers of the goods. Trademarks are the best indicator of the reputation of goods and services and the reputation of related enterprises.

Trademark reputation is crucial in market competition. A reputable trademark plays a very important role in improving product competitiveness and opening up product sales.

A trademark is like a shield in war. Whoever controls the trademark and has the exclusive right to the trademark is the owner of this "shield". Registering a trademark and enjoying the exclusive right not only protects one's own trademark rights from infringement , which can reflect damage to the invading "enemy" when necessary.

The trademark registrant has the exclusive right to use the trademark and is protected by law. Others dare not copy it, otherwise they can be sued for infringement and receive financial compensation. On the contrary, if someone else registers it first, you will definitely lose the market that you have carefully planned and worked hard to manage, and you may become an infringement defendant.

Reference materials: Baidu Encyclopedia - Chinese Trademark

Reference materials: Baidu Encyclopedia - Trademark Registration