The English trademark of Semir’s shoes is the same as that of its clothing.

Brand connotation

Being with Semir, Semir brings you excellent quality and warm service; wearing Semir clothing will make you more fashionable, energetic and valuable enjoy. Semir is confident because of you, and you are elegant because of Semir.

"Senma" means "Senma stands in the sky and the earth, and the horse travels thousands of miles". "Forest" represents many, taking the meaning of "a forest of trees standing in the sky and earth". Its extended meaning is that it takes ten years to grow trees and a hundred years to cultivate people, providing employees with a good growth environment and development controls, so that they can grow into pillars of talent. "Horse" represents a team of employees who are "enthusiastic and enterprising" with the spirit of the horse. Its standard color is grass green, which means advocating nature, harmonious environment, and pursuing happiness and hope.

Extended information:

Semir has set up its product department in Shanghai and hired a fashion consulting agency from France, the birthplace of fashion in the world, to provide international casual clothing trend information, including current season International popular elements, colors, etc. guide the design style of Semir clothing every season.

Seima casual clothing has covered 19 major series such as T-shirts, sweaters, jackets, shirts, windbreakers, jeans, skirts, underwear, casual bags, etc. The consumer target group is mainly fashionable between 16-25 years old. Young people. The products pursue personalization and unique cultural taste, break tradition, are fashionable and avant-garde, and are deeply favored by consumers. Semir strives to promote the new brand positioning of "Semmer is a member of the IN family" and strives to build a representative brand for China's young market.

Reference: Baidu Encyclopedia - Semir