Now most people have been exposed to online shopping, and express delivery is quite convenient, so we all choose cheap and affordable things online. Many people are asking Bajie what it means to have a non-trademark subject in Vipshop. What does the subject of a trademark mean? I will answer these questions for you today.

vipshop entrance mode:

The first mode is special sale:

This mode is to deliver the goods to the warehouse of vipshop, and online vipshop will do scheduling activities to help merchants sell the goods. The platform only charges deduction points for products, and there is no deposit and annual fee.

The second mode is MP-only mode:

The MP mode of vipshop was officially opened for investment in 218, and eight categories were opened, except clothing. It is necessary to pay the corresponding margin, deduction point and annual fee to the platform, and the merchants operate and sell it themselves. By the end of 18 years, MP mode only attracted investment from flagship stores, specialty stores and franchise stores.

1. Requirements for the MP mode of Vipshop:

(1) The main companies and brands that settle in must have stores in Tmall, and the monthly sales volume shall not be less than 6-1 million;

(2) The registered company must be a general taxpayer, and the trademark must be an R trademark;

2. Conditions required for the special sale mode of Vipshop:

The special sale mode does not attract foreign investment, and belongs to the reverse invitation system. Enterprises such as industry TOP merchants, Tmall TOP merchants and JD.COM TOP merchants have the opportunity to enter the special sale mode.

The subjects of trademark application are mainly enterprises, institutions, social organizations, individual businessmen and individual partnerships established according to law, as well as foreign citizens or legal persons who have signed agreements with China or participated in international conventions or mutually protected trademark rights on the principle of reciprocity. They can apply for registered trademarks in China, and once their applications are approved, they will become the subjects of trademark rights in China. It can be seen that the subject of trademark rights in China is very extensive.

the simple point of trademark is that the name of a commodity or service, the constituent elements of a trademark, words, graphics, letters, numbers, three-dimensional signs and color organization, and the combination of the above elements can all be used as trademarks to apply for registration, and so can the sound and smell. With the development of society, the trademark law is constantly improving. If you want to apply for a trademark, you should hurry up, because the trademark application is based on the principle of first application, that is, whoever applies first will have the right to use the trademark. Some enterprises have invested a lot of promotional products, and did not apply for trademarks in the early stage. In the later stage, if they want to apply and find that the trademarks have been registered by others first, it will cost them more to waste energy and financial resources.

the above is about the non-trademark subject of vipshop. what does it mean? What does the subject of a trademark mean? Related content. For more questions about video e-commerce trademarks, please consult professional intellectual property consultants! Conditions for vipshop to settle in vipshop's settlement process