As one of the world's largest e-commerce platforms, JD.com has always had strict requirements for merchants to enter its platform. To settle on JD.com, you not only need a business license and tax registration certificate, but also require merchants to register a trademark. So is it necessary to register a trademark to open a store on JD.com? The following will give you the answer:

Nowadays, when entering an e-commerce platform, whether it is a flagship store, a specialty store or a specialty store, you need to provide a lot of information, such as quality inspection reports, authorization letters, etc. Less! What are the conditions for self-operation on JD.com? If I open a store on JD.com, is it necessary to have a trademark?

Merchants who want to enter JD.com must submit relevant trademark documents: including "Trademark Registration Certificate", Trademark Acceptance Notice, or Trademark Use License power of attorney. The requirements for trademarks in Jingdong Mall include the following:

1. Trademark holder qualifications. Jingdong Open Platform does not currently accept applications from individual merchants, so the name of the registered trademark must be under the name of the enterprise. trademark, not a trademark under an individual's name.

2. Trademark status qualifications: Jingdong does not accept applications that have not obtained the "Trademark Registration Certificate" or the Trademark Acceptance Notice. For the TM trademark, a Trademark Acceptance Notice is required, and the registration application time must be six months or more. months.

3. Trademark form qualification JD.com does not accept applications for purely graphic trademarks. The trademark applied for registration can be text, number, letter, three-dimensional, color combination or any combination of the above elements.

4. Trademark requirements for store types:

①Flagship store, the seller settles in with the R trademark or TM trademark status of its own brand, or is issued by the right holder on the JD.com open platform The authorization document for opening a brand flagship store (the authorization document should clearly indicate exclusivity and irrevocability) can open a store on JD.com’s open platform.

② Specialty stores, sellers holding other people’s brands can enter with R trademark or TM trademark status, and have authorization documents to open stores on JD.com’s open platform.

③Specialized stores that operate two or more other people’s or own brands under the same first-level business category on JD.com’s open platform can open stores with products registered under R trademark or TM trademark status.

In short, if you want to open a store on JD.com, you must have a trademark.

Does the above mean that a trademark registration certificate is required to open a store on JD.com? Answers to related questions. Friends who are planning to join JD.com must register their trademarks. For more information about trademark issues on the JD.com platform, please feel free to consult an intellectual property online consultant.