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Can the trademark font be changed at will?

The font of the trademark cannot be changed at will.

According to relevant legal provisions, if a trademark registrant changes the registered trademark, registrant's name and other registration matters on its own, the local industrial and commercial administration department will generally order it to make corrections within a time limit. If it fails to make corrections within the time limit, the Trademark Office will revoke its registration. trademark.

The materials required to register a trademark are:

1. A clear trademark design style drawing without random pictures;

2. A completed trademark application registration form ;

3. Applicant’s identity proof materials;

4. Trademark entrustment agency registration contract (generally, only those with agencies need to prepare this material. Merchants who register themselves No);

5. A copy of the business license of the individual industrial and commercial household.

The process of trademark registration is as follows:

1. Application. That is, the applicant fills in the product category and product name of the trademark according to the prescribed product classification table, and submits a registration application;

2. Acceptance;

3. Preliminary review. The review will be completed within nine months from the date of receipt of the trademark registration application documents;

4. Announcement of objections. Completed within three months from the date of preliminary review;

5. Approval of registration.

To sum up, the font of a trademark cannot be changed at will. The font that is registered can be used. The font text is missing and only contains part of the text itself, resulting in irregular use, which can easily cause consumers to misunderstand the writing and produce negative social impacts.

Legal basis:

Article 49 of the Trademark Law of the People's Republic of China

In the process of using the registered trademark, the trademark registrant If the registered trademark, registrant's name, address or other registration matters are changed on one's own initiative, the local industrial and commercial administration department shall order the person to make corrections within a time limit; if the person fails to make corrections within the time limit, the Trademark Office shall revoke the registered trademark.

If a registered trademark becomes the common name of the goods approved for use or is not used for three consecutive years without justifiable reasons, any unit or individual may apply to the Trademark Office to cancel the registered trademark. The Trademark Office shall make a decision within nine months from the date of receipt of the application. If there are special circumstances that require an extension, it can be extended for three months with the approval of the industrial and commercial administration department of the State Council.