American guests are sociable, approachable and smiling;
Treat guests with tradition and courtesy;
Romantic and novel personality, cheerful and generous, not monotonous;
Free, unrestrained, and never polite to compare with each other;
Frank, sincere, outspoken, unwilling to make twists and turns with others.
There are the following characteristics in the details of life:
Americans are romantic and sincere. When they communicate with strangers, they are always realistic and outspoken. Even when introducing themselves, they like to tell the truth about themselves. The truer the better. I'm not used to those modest and polite confessions. Excessive politeness is a sign of incompetence for them; Excessive modesty may be mistaken by them for ulterior motives. When children are born in a hurry in public places, the elderly and women are generally allowed to sit on the right; Let the elderly and women walk on the right. They are famous for their hospitality. In order to show friendship and make guests feel at ease and uninhibited, they are generally happy to entertain guests in their own homes, and are not used to treating guests in restaurants. They are talkative, like talking and drawing with their hands. They are willing to keep a certain distance from each other, usually about 50 cm apart. They like to be free and act freely. I am used to going to bed late and getting up late, and I have the habit of procrastinating. Americans are invited to dinner. Generally, they don't arrive in advance, but arrive on time or 5 minutes late 15 minutes.
Americans love white and think it is a symbol of purity. Preference for yellow is considered as a symbol of harmony; I like blue and red. They are considered as symbols of good luck. They like white cats and think that white cats can bring good luck.
Americans admire vultures. People regard it as the national bird and take it as the national emblem. Its explanation is: the crown symbolizes that the United States is a sovereign country; Holding an olive branch and an arrow respectively, symbolizing peace and force; With a yellow ribbon, the letter "e pluribus unum" indicates that the United States is made up of many states. They are afraid of heat and are happy to eat in air-conditioned rooms in summer. I like simple and bright patterns, such as plum blossom, orchid and peony.
When Americans meet guests, they usually shake hands as gifts. They are used to holding hands tightly, looking directly at each other and bending slightly. Think this is polite behavior. Generally speaking, Americans like to shake hands with women.
Social etiquette: Americans have some habits and rules when shaking hands with guests in social occasions: if two people are of the opposite sex, wait until the woman reaches out first, and then the man reaches out and shakes hands; If they are of the same sex, usually older people should reach out to young people first, people with high status should reach out to people with low status, and the host should reach out to guests. Another etiquette of theirs is the kissing ceremony. This is a courtesy when we get to know each other.
Americans are different from Latin Americans. They are introverted, especially among strangers. In fact, there are very few topics when we meet. Only when they successfully pass the opening ceremony will there be more topics. However, many foreigners don't understand the characteristics of American communication, or think that Americans have IQ problems, or are mistaken for rudeness by Americans, so they can't communicate in depth. But what is the right thing to do?
When we meet for the first time, of course, we should shake hands and greet. This greeting is called small talk in English. The purpose of greeting is to break the deadlock and let the two sides know each other better and find common topics. But like people in other places, Americans are friendly and unfriendly, willing to talk to you more, and bored and unwilling to talk more. Therefore, only by knowing how friendly he/she is from the other person's answer can we know how to advance and retreat.
When doing business with Americans, we should pay attention to American business etiquette and customs and some customs of American society. Americans don't always dress appropriately like the British, but they don't pay much attention to clothes. They dress according to the principle of generosity and comfort, and wear whatever they like. Others can't talk or laugh. In spring and autumn, Americans usually wear a pair of trousers and a sweater or jacket over their shirts, which is relaxed, comfortable and unrestrained. There are many people wearing shorts and skirts in summer. In tourist or seaside cities, men wear swimming trunks, women wear three-point swimsuits and then put on bath towels, so they can go shopping or go to restaurants. But on formal occasions, Americans are more polite.
Pay attention to dress and neatness when meeting. It is better to wear a suit, especially to polish shoes and clean fingernails. American businessmen seldom shake hands. Even when we meet for the first time, we don't have to shake hands first. They often just nod, smile and say hello politely. A man should hold a lady's hand gently, not forcefully. If a woman has no intention of shaking hands, a man should not take the initiative to reach out unless the woman takes the initiative. Hands can't shake hands. Between the superior and the subordinate, the superior reaches out and shakes hands first. Between the old man and the young man, the old man reaches out and shakes hands first. Between the host and the guest, the host reaches out first. Between men, the most taboo is to compare with each other. Americans don't like to get too close to each other when they speak, and they are used to keeping a certain physical distance. Generally, it should be kept between 120 ~ 150cm, at least not less than 50 cm.
In the United States,/kloc-enjoyed by men over 0/2 years old; Sir; However, most Americans don't like to use Mr., Mrs., Miss, Ms., etc., and think what to do is too serious. They like to be called by their first names and think it is a sign of friendliness. Americans seldom use formal titles to address others.
Formal titles are generally only used for judges, officers, doctors, professors, religious leaders and other figures. Especially in administrative positions. Americans never use this name, such as * * * director, * * * manager. American customs officers always refer to "please; And "thank you; Hang it on your mouth, please open the box, please take out your passport, and say it after the inspection; I wish you a pleasant journey; Or; The weather is really good today; Wait for pleasantries
What American salesgirls and restaurant waitresses say makes people feel at home. Even if you didn't spend a penny, they all smiled and said thank you for coming. I hope to come again next time.
Before public and private companies visit, they must make an appointment first, and it is best to call when they arrive. Americans are hospitable, and you may be invited to go to the theatre, eat or travel after only one minute of acquaintance. But after a week, this friend may forget all about you. It is impolite to visit American families, so you must reach an agreement in advance. Just give gifts to relatives and friends. If they don't know in advance, don't knock directly. It's best to leave the gift at his door and then inform him to pick it up himself.
When invited to visit an American home or attend a banquet, it is best to bring some small gifts to the host, such as cosmetics, children's toys, local specialties or tobacco and alcohol. For the furnishings in the home, the host likes to listen to the language of appreciation, rather than asking about the price.
Punctuality and trustworthiness are very important. American businessmen like to show their informality, easygoing and sense of humor. People who can often tell a few jokes are often easily accepted by the other party. Breakfast and lunch date negotiation is very popular in American business circles. When you promise to attend the banquet hosted by the other party, you must go to the banquet on time. If you can't keep the appointment on time due to special circumstances, you must call the host to explain the reason or tell him when you can go. When eating, the lady walks into the living room, the man has to stand up, and you can't sit down until the lady finds a seat. When Americans entertain guests, they mainly serve roast beef and roast chicken, because these dishes are very popular with ordinary Americans, which are convenient and affordable. As long as it is accompanied by one or two vegetables, taro and cereal, if dessert is prepared, it is a big meal. Hamburgers are a daily food for Americans. According to the regulations, the fat-free content of hamburger beef should not exceed 30%.
Since 1979 to 1 established diplomatic relations with China, American businessmen (especially big business operators) have been interested in the China market.
In the United States, generally light and clean colors are popular, such as tooth yellow, light green, light blue, yellow, pink and fawn. It is difficult to point out those particularly advanced colors in America. Many psychologists' surveys show that: first, solid colors are more popular; The relationship between American color hobbies and buying habits can be seen from the following interesting examples:
New york citizens like white eggs, so white eggs are often sold at high prices there. However, Boston citizens like red-brown eggs. It is generally believed that reddish-brown eggs taste delicious, while white eggs taste special. However, cooking experts believe that white eggs are better than red-brown eggs.
In recent years, American drinking habits have changed, which is consistent with the changes of consumers' drinking habits in various countries. That is, from strong dark wine to light wine. People began to get used to drinking beer, wine and fruit wine. According to statistics, the consumption of spirits in the United States, the world's largest consumer of alcohol, is declining. In 1975, British whisky accounts for 13.6% of the total consumption in the United States, while in 1985, it only accounts for 1 1%. In the past 10 years, the sales of low-alcohol liquor in the United States increased by about 30%. There is a popular saying in America that "light wine is more beneficial to health than dark wine." In some places, people like to drink weak tea, while in other places, people like to drink strong tea. Both tea and coffee must be in harmony with the local water. In addition, red cream or cheese is more popular than ordinary cream and cheese. For example, red salmon sells well in some places, and white salmon sells well in some places because of customs.
Green asparagus tea is very popular in Boston, and white asparagus tea is also very popular in Chicago. In terms of clothing color, in the southern United States, women like blue, while in New England, people like to buy clothes that suit their skin color because of their ruddy skin color. In Texas, the number of people who buy light brown goods will increase after Christmas. Among the toothbrushes worth 65,438+00 cents in the United States, red ones account for about 50% of the sales, but there is no high-grade toothbrush made of red, because Hooper color has achieved great success and is very popular among high-grade toothbrushes. Besides, knives with blue handles sell better than those with black handles. This is because American women pay attention to kitchen decoration and hate monotonous utensils.
An example of color taboo in the United States is that Japanese pen makers used purple velvet to hang linings in silver pencil cases when exporting pens to the United States, which was resented in the United States. In the United States, the use of trade marks must be registered with the US federal government, otherwise your goods will be impersonated by others. It is best to use the company's name as a trademark to promote sales.
There are many Jews in America. Pay attention to local Jewish festivals. Two weeks before and after Christmas and Easter are not suitable for visiting. Except for going on holiday in June-August, it is advisable to visit the rest of the time.