Gold Cabinet is definitely the top ten in the domestic cabinet industry
1. Industry status:
Xiamen Gold Cabinet Co., Ltd. was established in 1999, with its own brand "GOLDENHOME", which is the leading brand of high-end kitchen cabinets in China; It is the executive chairman of the Kitchen Cabinet Committee of the Furniture and Decoration Chamber of Commerce of the All-China Federation of Industry and Commerce, the executive chairman of the Kitchen and Bathroom Engineering Committee of China Building Decoration Association, and the president of the Kitchen Cabinet Chamber of Commerce of Fujian Province.
Second, brand honor:
China famous trademark, Fujian famous trademark, Fujian famous brand product, Xiamen famous trademark, Xiamen high-quality brand, high-tech enterprise, Fujian leading enterprise in forestry industrialization, Xiamen intellectual property pilot enterprise, China kitchen cabinet design gold award, China kitchen cabinet technology special award, customer service satisfaction gold award, Sina customer satisfaction first, China villa preferred parts gold award, China kitchen cabinet 2.
Third, the brand concept:
Since 1999, the Golden Kitchen Cabinet has only focused on the kitchen. For a long time, the Gold Medal Kitchen Cabinet has been oriented to people who love life and are enterprising, based on the interests of consumers, fully understanding their needs, and providing high-quality kitchen products on the basis of humanized product design, creating a comfortable kitchen environment for consumers, so that every user of the Gold Medal Kitchen Cabinet can easily cook the taste of life. Gold kitchen cabinets sell not only the whole kitchen products, but also the concept of returning to life and a way of life.
iv. qualification certification:
products that have passed China's environmental label certification (ten ring certification) and passed ISO91 quality management system certification and ISO141 environmental management system certification.
V. Production scale:
The first-phase industrial base has a total investment of 1 million yuan, covering an area of 5 mu and a workshop area of 4, square meters, of which the production integration workshop covers an area of 2, square meters. It is the largest single integrated workshop in the kitchen cabinet industry in China at present, and the professional flexible production line industry is leading; The second-phase industrial base started in September 21 covers an area of nearly 2 mu, with a total investment of 3 million yuan. At the same time, an additional 1 mu of land is planned to integrate the upstream and downstream supply chains of kitchen cabinets. After completion, it will become the most complete kitchen cabinet industrial cluster in China and the leading enterprise in Xiamen's kitchen and bathroom industry cluster.
product field: integrated kitchen cabinet: kitchen cabinet products with three styles, namely, baking paint, solid wood, plastic absorption and integrated board, are formed.
kitchen functional hardware: sink, faucet, basket, drawer, hinge, support, etc.
household kitchen appliances: disinfection cabinet, gas stove, range hood, oven, microwave oven, etc.
kitchenware: cookware, tableware, kitchenware, small household appliances, etc.
VII. Sales channels:
-Retail channels
At present, there are more than 5 brand stores in more than 3 large and medium-sized cities across the country, and there are 13 direct branches in Xiamen, Beijing, Shanghai, Guangzhou, Shenzhen, Nanjing, Suzhou, Hangzhou, Shenyang, Xi 'an, Fuzhou, Quanzhou and Wuxi, with franchise outlets all over the country. It is the first kitchen cabinet enterprise in the industry to export its own brand to the high-end kitchen cabinet market in Europe and America. At present, it has set up several overseas brand stores in Zambia, India, Slovenia, Australia, Malaysia and other countries and regions, and its cooperative customers are all over the United States, Britain, Norway, Canada, Australia, New Zealand, South Africa, Zambia, Singapore, Malaysia, the Caribbean, Russia, Italy and other countries and regions.
-Engineering Channel
There are hundreds of successful cases of high-end fine decoration projects in China, and it has planned to build a professional engineering supporting production line and develop a set of kitchen solutions for design, production, installation and after-sales of hardcover projects, which has become a first-line brand in the field of engineering fine decoration in China.
VIII. Technical advantages:
It is famous in the industry for its top ten technical propositions, comprehensive anti-counterfeiting system, 22 utility model technology patents and 9 design patents; Is the first high-tech enterprise in the kitchen cabinet industry; Become the main editing unit of the national standard of "Household Kitchen Equipment" in the kitchen cabinet industry; Cooperate with China Academy of Forestry, Nanjing Forestry University and Austrian BLUM Company to establish Gold Medal Kitchen Cabinet Research Institute and China Kitchen Cabinet Mass Customization Engineering Technology Research Center; In November 211, the National "863 Plan" Home Industry Mass Customization Project hosted by Gold Kitchen Cabinet was successfully accepted, and it was the only enterprise in the kitchen cabinet industry and even the home industry to become the host of the "863 Plan" high-tech project. In December 211, it was awarded the title of "Leading Enterprise of Forestry Industrialization in Fujian Province" and became the eighth batch of intellectual property pilot units in Xiamen. In 21, the Golden Kitchen Cabinet hired German expert ERWIN WACKER as the chief technical consultant to fully introduce international advanced technical specifications; In 211, Milan International R&D Center for Golden Kitchen Cabinet was established, and Italian designer Matthias Pareschi was hired as the chief product designer of Golden Kitchen Cabinet, which accelerated the integration of international resources and made a solid step towards internationalization.
IX. Talent status:
There are more than 1,5 employees, of which more than 7% are technical, design, marketing and management talents with junior college degree or above. Within the enterprise, strategic talent reserve plans such as "Excellent Talent Plan" and "Young Eagle Plan" have been implemented, and three recruitment bases have been set up, with efforts to establish a talent pool and create a highland for talent gathering; In addition, the company also sends outstanding senior managers to Tsinghua University, Xiamen University and other well-known universities in China for upgrading and re-engineering, and jointly establishes a postdoctoral research mobile station and a teaching and research practice base with Nanjing Forestry University, and jointly establishes a Industry-University-Research base with the School of Finance and Economics of Jimei University to establish a set of employee education and training system and build a human resource management system that can support the future strategic development of the enterprise.