What are the important functions of trademarks?

Trademarks are very important and essential for enterprises and products. If an enterprise doesn't have its own trademark, then the goods are not in conformity with the regulations and it is difficult to develop in the market, so it is very important to register a trademark of its own. What are the functions of trademarks? Let's find out.

1. Trademarks have marking function

The most basic function of trademarks is marking function. Trademarks can mark the source, production and quality of goods, which can help consumers better understand and choose goods. And this marking function of trademarks is also conducive to distinguishing goods from other similar products and services, because the market is very vast, and there may be several or even dozens of enterprises operating similar products in a market, so the difference is still very important.

2. Trademarks can supervise the quality of goods.

Trademarks can not only distinguish goods from other products, but also supervise the quality of goods. Because trademarks represent a brand or an enterprise, trademarks are very important for enterprises. The better the quality of goods, the better the reputation of trademarks. Therefore, enterprises will constantly improve the quality of goods in order to develop better, and the supervisory role of trademarks is still very great.

These two points are the main functions of trademarks. Of course, there are many functions of trademarks, not only the two points introduced in this paper, but it can still be seen from these two points that trademarks are of great significance to an enterprise, so basically every enterprise and brand will register their own trademarks, which is also the basis of their foothold in the market. The introduction of trademark functions is here.