Tmall flagship store can operate across categories. 1. The store operates multiple brands, which span different categories of trademark registration. Flagship stores and specialty stores are allowed, but franchisees are not allowed. 2. The store operates a brand, covering different types of trademark registration. Flagship stores and specialty stores -R trademarks are subject to the actual category of trademark registration certificate.

What are the restrictions on cross-category operation?

1. Same store across categories

Stores operate multiple brands, and multiple brands span different trademark registration categories. Flagship stores and specialty stores are allowed, but franchisees are not allowed;

Shops operate a brand, spanning different types of trademark registration. Flagship stores and specialty stores -R trademarks shall be subject to the actual categories of trademark registration certificates;

2. The same actual controller opens multiple stores.

The same brand, series or positioning are not allowed;

Allow different categories of the same brand;

Different brands allow, etc.

Can Tmall operate across categories?

1. Store sports outdoor category, merchandise collar accessories, clothing accessories/belts/hats/scarves category, merchandise socks, ladies' underwear/men's underwear/household clothes category.

Commodity women's shoes, popular men's shoes and children's shoes are allowed to cross the categories of women's shoes, popular men's shoes, children's shoes/baby shoes/parent-child shoes, and the outdoor menu of commodities is allowed to cross the category of watches.

2. Shop category 3C, audio-visual appliances such as headphones/headsets and hdd players are allowed to cross the category of audio-visual appliances, and product navigators are allowed to cross the category of automobiles/supplies/accessories/modifications.

Allow commodity telephones to cross household appliances and commodity 3G wireless Internet access tariff cards; Novice phone number package;

Contract machine, 4G wireless Internet tariff card allows cross-category mobile phone number/package/value-added service, contract machine.

3. Shop category: automobiles, commercial bicycles, bicycles/cycling equipment/spare parts.

4. Shop food, commercial tea sets and wine sets are allowed to cross the category of catering utensils, and DIY tools, knives and forks and crab eating tools in commercial kitchens are allowed to cross the category of kitchens/cookers.

Commercial milk powder is allowed to cross the category of milk powder/complementary food/nutritional products/snacks, and commercial medlar, bee products, donkey-hide gelatin and foods from the same origin are allowed to cross the category of traditional nourishing nutrition.

Health food is allowed to cross the category of commercial health food, and milk powder/complementary food/nutrition/snacks, maternity clothes/maternal and child products/nutrition are allowed to cross the category of commercial baby food and maternal and child food.

5. Store-type clothing, commodity household shoes and cross-category household fabrics are allowed.

6. Shop clothing, outdoor sports, merchandise children's clothing/children's shoes/maternity clothes, children's clothing/baby clothes/parent-child clothes, children's shoes/baby shoes/parent-child shoes, maternity clothes/maternal and child products/nutrition are all allowed.

7. Store category: maternal and infant, commodity radiation protection clothing (non-pregnant women), and cross-category women's wear/women's boutique and men's wear are allowed. Commodity paper products are allowed to be washed across categories to protect detergents/sanitary napkins/paper/aromatherapy.

8. Store category: household daily use, commodity baby bathroom toiletries, diapers/toiletries/feeding/stroller beds.