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What trademark does the milk tea chain brand need?
Every time I see the long queues at the gates of major dessert and milk tea shops in China, Biaomei can often feel the enthusiasm of China women for dessert and milk tea. If you want to join a dessert shop, it is better to start your own business, register a dessert and milk tea trademark and open your own brand store. So how to choose the protection category of milk tea trademark registration?

Generally, the trademark registration of desserts and milk tea should be based on the 29th or 32nd trademark, depending on what raw materials are used in the milk tea here.

If it is milk-made milk tea, it should be registered in Group 2907 of Food Category 29-Milk and Dairy Products.

C290069: Milk tea (mainly milk)

If it is not milk-based milk tea, it is classified as 3202 group-non-alcoholic beverages in the 32nd category of beer and beverages.

C320008: Milk tea (mainly non-milk)

How to choose the registered protection category of milk tea dessert trademark?

1. Define the business scope and then choose the trademark classification.

Generally speaking, it is what business the company carries out and what profit it relies on. After determining the business scope, we will look for relevant categories among 45 trademark classifications according to the determined business scope.

As you run a tea shop and also involve catering services, it is recommended to apply for a catering-related trademark category, such as category 43 for registration. If advertising is involved, then 35 categories can't be left behind.

2. Apply for similar or similar trademarks.

In the business scope of the enterprise, all relevant trademark categories have applied for trademarks. Can we sit back and relax? The answer is not necessarily.

For comprehensive trademark protection, when registering a trademark, the applicant needs to apply for a trademark in all trademark categories similar to the business scope of the enterprise.

3. Choose the names of larger products and projects.

After selecting a relatively large range of commodity items, select a relatively small range of commodity items according to the main commodities, so as to achieve the maximum guarantee effect at the minimum cost.

Here, we will first introduce the contents of the trademark registration and protection of milk tea desserts. If you need to buy the trademark of milk tea, please consult the intellectual property customer service, and a professional intellectual property consultant will serve you.