Almost every major automobile manufacturer in the world has its own performance department, such as Volkswagen R, Ford SVT and RS, Honda MUGEN, Nissan Nismo, Mercedes-Benz AMG, BMW M and Audi RS departments. These performance departments It is mainly responsible for providing models with more driving pleasure and optimizing the appearance of the high-performance models developed, so as to comprehensively enhance the brand image in terms of performance and visuals.
As a well-known automobile manufacturer, Toyota seems to have always been lacking in this regard. Although Toyota cars are famous for their durability and reliability, they have left a boring impression on most people. It seems that Toyota has always been a reliable means of transportation, and sports have almost nothing to do with it. When everyone thought so, Toyota was certainly aware of this. In response to this situation, in addition to returning to the sports models 86 and Supra, in 2017, Toyota also officially launched its high-performance sports brand GR, and based on vehicle performance, from From high to low, they are named GRMN, GR, GR?Sport.
GR's name comes from its Gazoo Racing team. There have been rumors that Toyota would build it into a sports brand before, but it was not until 2017 that Toyota began to take action. After announcing the GR sports brand, Toyota seems to have returned to the Toyota of old, and they did not promote the brand too much.
Although the Mark? For pure driving experience, Toyota only offers it with a six-speed manual gearbox. However, with the discontinuation of production of Reizhi in China, GR's popularity in the country has also stopped here, so that most people have forgotten this brand. Until 2020, a new model launched by GR broke Toyota's previous tranquility, and its appearance shook the entire automobile industry.
This GR Yaris adopts a three-door hatchback design. The power system is equipped with a 1.6T three-cylinder turbocharged engine with a maximum output of 272 horsepower and a peak torque of 360N·m. This set of data makes many cars Fans are excited about it. The maximum output of 272 horsepower also makes this engine the most powerful mass-produced three-cylinder engine. In terms of transmission, the GR Yaris uses a six-speed manual gearbox in order to retain a more pure driving pleasure. The overall body is lightweight and only weighs 1280kg. Driven by powerful power, the GR Yaris can accelerate from zero to 100km/h in 5.5 seconds. , the maximum speed is 230km/h. The power is already so powerful, of course it will not continue to use front-wheel drive. Toyota has equipped this little steel cannon with a four-wheel drive system, and upgraded the rear suspension to a double-wishbone type to ensure the vehicle's handling and high-speed stability. .
This Yaris is not good in terms of appearance or performance, but for Toyota, it is just an appetizer for the GR brand, because the Supra? GRMN model with more powerful performance will also be officially launched soon. Launched, Toyota plans GR to cover more models under the brand, including Corolla and Prius, family models known for their durability.
Of course these will not be all of the GR plan. After all, as a big manufacturer, it always feels like something is missing if it doesn’t come up with some hard goods. According to GR's plan, a GR?Super?Sport?Hypercar will be launched in the future, which will be a performance monster with over a thousand horsepower. It is currently known that the car will be equipped with a 2.4L?V6 twin-turbocharger The engine is used to drive the rear axle, and the front axle will be driven by an independent motor, and road and track versions will be launched later. The launch plan of this ultra-high-performance sports car makes everyone feel that Toyota is really serious this time.
Many students may not be very interested in this supercar. After all, as soon as they hear the power output, they know that it belongs to an unaffordable series. I believe that what all students are most concerned about is when will the GR brand come to China? There is no need to worry about this. Uncle Che believes that GR, as a new sports brand, has great advantages in market development in China. On the one hand, the domestic demand for sports models is gradually increasing, and various sports brands have gradually achieved domestic market development. Domestically produced, on the other hand, the recognition of Toyota products in China is also increasing year by year, and the story of the AE86 drainage channel turning has been passed down by word of mouth among car enthusiasts.
Finally, there is no preconception of TRD as a sports brand in China, so there is less resistance to promotion than abroad. There are various signs that GR has no reason not to come to China, and Toyota may think so too. It is reported that the GR brand will officially enter the domestic market from 2020 to 2021, and the first model is likely to be the Supra GR.
After the GR brand enters the country, I wonder which model are you most looking forward to seeing in the GR version? Is it the Corolla or the C-HR? In fact, Uncle Che really wants to see what the GR version of Alfa will look like, haha!
This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.