Since its establishment, Jingya, based on the traditional food culture in China, has made bold innovations, combined traditional Shandong cuisine and Jiaodong seafood with modern food characteristics, and took the lead in implementing standardized operation in the domestic catering industry, relying on the standardized system such as the central kitchen to ensure the freshness, health and safety of dishes to the maximum extent.

Jingya abandons the traditional concept of using local materials for Shandong cuisine, and pays attention to looking at the world and tracing back to the source. Jingya's own 1,000-mu marine breeding base and live seafood in the Yellow Sea and Bohai Sea ensure the purity of raw materials. A complete temporary maintenance and logistics system ensures the fresh quality of raw materials.

At the same time, the selection of ingredients should be strictly in accordance with the concept of specialization of producing areas, and the effects of climate, environment, soil, temperature, moisture and fertilizer on the growth of ingredients should be investigated, and the best producing areas of each ingredient should be investigated nationwide and even globally to create a "clean, elegant and fresh" brand image.

In the restaurant design, Jingya seeks a breakthrough, employs international designers to tailor-made characteristic buildings, and takes marine elements with different styles as the symbol to bring consumers a private and elegant dining experience.

Only scientific management is the guarantee of excellent quality;

1999 Jingya imported ISO9002 quality system and compiled more than 700,000 words of management system documents;

In 2000, it became the first catering enterprise in China to pass the ISO9002 international quality system certification approved by Fiona Fang Committee;

In 2005, it became the first catering enterprise in China to pass HACCP food safety management system certification.

In 2008, we joined hands with IBM Global Management Consulting Company to create a clean and elegant management framework.

In 2009, it introduced 5S management from Hong Kong and Yolanda to strengthen the environmental management level of enterprises, and was praised as "5S Demonstration Enterprise in Asia" by Yolanda 5S Review Committee.

In 2009, it was recognized as a well-known trademark in China by the State Administration for Industry and Commerce;

……