YELLOW LEAF means golden leaf.

Supplementary information:

The "Golden Leaf" brand cigarettes were created and put into production in 1951. In the 1950s and 1960s, "Golden Leaf" became a popular national famous brand product and sold well in more than 20 provinces, municipalities and autonomous regions across the country. It not only became a representative brand of China's national cigarette industry, but also became a brand of Henan Province. an economic business card. It has won many national and provincial quality product awards. In 1999, it won the title of one of China's top ten best-selling brands released by the National Bureau of Statistics. In 2006, "Golden Leaf" was recognized as a "China Famous Trademark".

Brand positioning: Chinese classic mellow-flavored flue-cured tobacco.

Brand core values: The Yellow River is thick and the golden leaves are natural.

As the core value of the Golden Leaf brand, "classic mellow flavor" defines the brand value and product attributes of Golden Leaf. It is the inherent quality connotation of the Golden Leaf brand and expresses the consumers' understanding of Golden Leaf cigarettes. The quality trust and sense of value of the Golden Leaf brand.