A few months ago, the Trademark Review and Adjudication Board of the State Administration for Industry and Commerce determined that Xi Anyansen's music-picking trademark had been widely known before 1998 and should be recognized as a well-known trademark. At the request of Xi Jansen, the Trademark Review and Adjudication Board also revoked the ruling on the Shile trademark held by the other company. According to a paper ruling, Fang Sheng has been in Foshan for several years? Pick music? All the investment and energy put into the world will go up in smoke. ? Pick music? Trademark has obviously become Fang Sheng's most valuable property. Once Foshan Fangsheng's appeal is rejected, the blow brought by canceling the trademark may be fatal to the enterprise. The judgment of trademark litigation is of great significance to enterprises, and the losing party often loses a lot. Like the one mentioned above? Pick music? Controversy and unresolved issues? Boss sheep? Trademark disputes. This is also the reason why many enterprises strive for the ownership of well-known trademark rights at all costs. Trademark litigation is rarely settled, and even if there is reconciliation, it is difficult to have a real win-win situation. At the same time, there are many reasons to determine the outcome of litigation, and the judge's personal understanding of controversial legal issues often becomes the decisive factor. Both parties in trademark litigation have to face all kinds of uncertain comprehensive risks. The parties should not only strive for the success of the litigation, but also make psychological and practical preparations in case of adverse results. ? To the island? The dispute over coffee trademarks has been heated up all over the country. In this influential trademark dispute, Shanghai Shangdao was registered in 2002? To the island? Word mark, just in case, take a brand-new island? Cross-strait? Trademark, both sides have made full preparations to prevent losing the case. Facts have also proved that it is completely correct to prepare in advance. When the final situation suddenly changed, Shanghai Shangdao was able to remain in a chaotic state because the defensive registration was timely, otherwise the consequences would be unimaginable. In the trademark lawsuit against Little Sheep, Yang Xiaomei sensitively realized that the prospect was not good and took the initiative to attack? Xiaomei sheep? The color and graphics of the trademark have been greatly adjusted. This can make necessary buffer preparations for receiving unfavorable judgments and avoid the great risks brought by being suddenly ordered to change trademarks. Even in the trademark dispute between Hisense and Siemens, Hisense has made a plan, and it is really wise to start the standby trademark in case the lawsuit fails.