#planning# Introduction In order to ensure that activities are carried out with high quality and high level, it is often necessary to formulate an activity plan in advance according to the specific situation. The activity plan is actually a written plan based on factors related to the activity. The following is the organized 315 Consumer Rights Day activity planning plan, welcome to read!

1.315 Consumer Rights Day Event Planning Plan

In order to promote the theme of the year, deeply commemorate "3.15", the consumer's own festival, and promote the development of a harmonious society, the xx City Consumers Association After being submitted to the xx Municipal People's Government for approval, it was decided to carry out a series of "3.15" commemorative activities on the occasion of "3.15" and formulate the following work plan:

1. Guiding ideology

With the theme of "Consumption Harmony" as the main line, starting from the overall situation of serving economic development and maintaining social stability, we will give full play to the huge role of consumers in regulating and rectifying the market economic order, and promote the healthy, rapid and coordinated development of the socialist market economy .

2. Activity name

xx City’s 20xx “3.15” International Consumer Rights Day Publicity and Consulting Service Activity.

3. Activity theme

“Consumption Harmony”

4. Activity time

The city’s activities will be carried out from early March to Mid.

5. Activity content

1. On-site publicity and consulting service activities and famous product display. Sponsored by the Municipal Consumers Association, a large-scale publicity and consultation service and famous product display event was held at Qiancheng Women's World Plaza. Invite leaders from the Municipal People's Congress, the Municipal Government, and the Municipal People's Political Consultative Conference to participate in on-site activities and provide inspection and guidance. Relevant functional departments of the municipal government and more than 100 production and sales enterprises in the urban area participated in the event.

The event has main and sub-venues. The content includes: Government functional departments publicize laws and regulations according to their own functions, accept consumer complaints, product testing, identify counterfeit and shoddy goods, etc. Production and sales enterprises accept consumer supervision, publish services, display products, etc., and present souvenirs, promotional materials, etc. to consumers. The Municipal Consumers Association will uniformly print and distribute promotional materials.

Venue settings: arches, balloons, display signs, etc.

The event time is from 9:00 am to 12:00 am on March 15th.

Co-organizer: xxx. Assist the Consumers Association to do specific work.

The branch venues are located in front of Xinhua Middle Road Netcom Building and Tongtian Shopping Center, hosted by xx District and xx District Consumers Association.

2. Hold a TV literary party. The Municipal Consumers Association and the Municipal TV Station jointly hosted a cultural evening to commemorate the 3.15 International Consumer Rights Day. Leaders of the Municipal People's Congress, Municipal Government, and Municipal People's Political Consultative Conference are invited to participate. In order to reflect the annual theme of "Consumption Harmony", this party will be led by the Municipal Consumers Association, and will be joined by Municipal Netcom, Municipal Mobile Company, Municipal China Unicom Company, Municipal Telecom Company, and several telecom operators. Programs will be provided by the co-organizers , editor and director of the literary column group of the TV station, reviewed by the Municipal Consumers Association.

6. Organizational Leadership

According to work needs, in early March, the Municipal People’s Government’s office meeting for protecting the legitimate rights and interests of consumers will hold a joint meeting to convene responsible comrades from relevant functional departments to conduct Division of responsibilities, and discussing matters related to the "3.15" commemoration activities.

In order to strengthen organizational leadership, xx City established a leading group to commemorate the International Consumer Rights Day in 20xx to conduct unified planning, deployment, arrangements and coordination of the commemorative activities. The list is as follows:

Team leader:

Deputy team leader:

Members:

The organizing committee has an office, which is located at The Municipal Consumers Association is responsible for the organization and implementation of activities.

Director:

Deputy Director:

7. Several requirements

1. Activities to protect consumer rights are of great significance, and various departments We must stand at the height of strengthening the construction of socialist spiritual civilization and regard this publicity activity as the central task.

It is necessary to arrange carefully, organize carefully, and work together to perform the responsibilities of the department in accordance with the law. All member units should strengthen coordination, study measures, and solve problems encountered in publicity activities in a timely manner.

2. This "Propaganda Month" activity is a concentrated expression of the party and government's concern for consumer rights and interests. Protecting consumer rights and interests is a long-term task. All departments must proceed from the performance of their functions and protect consumers' rights and interests. The work on rights and interests has been put on the priority work agenda, and efforts have been intensified to strengthen measures and proceed from reality to truly do good things and do practical things for consumers.

3. This "Promotion Month" activity is rich in content. Preparatory work must be done well. First, do a good job in planning major actions. The second is to do a good job in collecting promotional materials. The third is to do a good job in case collection and sorting. Consumer complaints and reported issues accepted during the event must be handled in a timely manner, and the results of the handling must be notified to consumers in a timely manner to resolve social conflicts.

4. All localities and departments should pay attention to summarizing experience and studying problems.

2.315 Consumer Rights Day Activity Planning Plan

(1) Carry out social publicity activities for consumer rights protection.

With the "Consumer Rights Protection Law", "Product Quality Law", "Food Safety Law", "Drug Administration Law", "Special Equipment Safety Law", "Advertising Law", etc. Focus on laws and supporting laws and regulations that are closely related to actual interests, and adopt various methods to carry out legal publicity; use government affairs interviews, special columns and other forms to cooperate with the news media to carry out publicity activities to show the highlights and results of the work of the market supervision department; Make full use of the fast, efficient, large amount of information, wide coverage and huge influence of new media such as government Weibo and WeChat official accounts to convey the positive energy of market supervision, guide the direction of public opinion, guide and support consumers to consume rationally and safely, and in accordance with the law Protect your own legitimate rights and interests.

(2) Carry out educational and publicity activities for online trading platforms.

Focus on publicizing the "Online Transaction Management Measures", "Online Trading Platform Operators' Guidelines for Fulfilling Social Responsibility" and other legal regulations, timely release the 20xx "Tianjin Online Commodity Trading Market Analysis Report", and strengthen the online trading platform The main responsibility is to advocate enterprises to keep their promises and operate honestly, and to supervise third-party trading platforms to effectively fulfill the main responsibility and legal obligations.

(3) Carry out a publicity campaign for the "Interim Measures for the Seven-Day Return of Goods Purchased Online without Reasons".

Publicly interpret the State Administration for Industry and Commerce's "Interim Measures for the Seven-Day Return of Goods Purchased Online without Reasons" in the news media, and conduct intensive publicity and training for relevant company leaders to expand social awareness of the new regulations.

(4) Carry out school food safety publicity and training activities.

Organize a school food safety business training meeting with the Municipal Education Commission to learn laws and regulations on food safety and improve the quality and awareness of canteen personnel.

(5) Carry out publicity activities for special equipment. Distribute elevator safety promotional materials, strengthen service awareness education for special inspection personnel, and provide technical support for special inspections.

(6) Carry out consumer safety publicity activities for women and children. With the theme of paying attention to the consumption safety of women and children, the district bureau was organized to carry out consumer rights protection activities in campuses, scenic spots, communities, supermarkets and shopping malls to increase attention to the protection of the legitimate rights and interests of women and children.

(7) Carry out measurement knowledge publicity activities. It is planned to open the Tianjin Metrology Museum on March 15 and hold the "March 15 International Consumer Rights Day, Let Metrology Come to You and Me" public open day event; relying on the official website of Tianjin Institute of Metrology, WeChat public account platform, electronic On display screens and other carriers, scrolling broadcasts closely follow the 3.15 theme. Laws and regulations, typical cases, rights protection tips, slogans and other content can enhance consumers’ awareness of safeguarding their legitimate rights and interests in accordance with the law.

(8) Carry out publicity activities for textile fiber products.

Carry out legal and regulatory publicity activities for merchants selling fiber products for batting, produce leaflets and distribute them to enterprises, carry out publicity activities such as simple identification of product quality and explanation of laws and regulations for textiles, paper products, etc., open the laboratory of the Textile Fiber Institute to allow inspection customers Learn more about the product inspection process.

(9) Carry out publicity activities with the theme of "Entering the Food Inspection Institute". Together with the Binhai New Area Bureau's Bonded Branch, we organized food production enterprises to carry out "Understanding the Food Inspection Institute, Understand the Inspection Laboratory" explanations and publicity, and "Open the laboratory, enter the Food Inspection Institute" visit activities; focus on hot issues of food consumption rights protection, and carry out seminars and forums. Promote the formation of a food safety social governance work pattern.

(10) Carry out free quality inspection consulting services. It is planned to carry out free quality inspection consultation service activities on March 15 at Baixin Jewelry City, Heping Road, Heping District, and the National Gold and Silver Jewelry Quality Inspection Center (Tianjin) Branch.

(11) Carry out licensing and related publicity activities for agricultural supplies demonstration stores. It is planned to hold an on-site meeting at Quanbao Agricultural Production Materials Co., Ltd. in Baodi District to carry out the Tianjin Agricultural Materials Operation and Management Demonstration Store License and Red Shield Agricultural Protection Action publicity and consultation activities.

(12) Carry out supervision and law enforcement activities on fire protection products. Implement the "Implementation Plan for Fire Safety Investigation, Rectification and Prevention Work", strengthen the quality supervision of fire protection products in the production and circulation fields, and investigate and deal with illegal activities of producing counterfeit and shoddy fire protection products in accordance with the law.

(13) Carry out special spot inspection activities for metrological supervision. Organize verification and random inspections of electronic balances, electronic optometrists, and focimeters in gold and silver jewelry stores and optical stores, and organize special spot inspections of agricultural products such as seeds, fertilizers, and feed in some areas to supervise the net content measurement of quantitatively packaged commodities.

(14) Carry out drug quality improvement activities. Organize the district bureau to carry out targeted supervision and inspections and risk inspections for enterprises below level B, high-risk enterprises and traditional Chinese medicine pieces manufacturing enterprises in the 20xx quantitative hierarchical management rating to ensure that no regional or systemic drug safety incidents occur.

(15) Carry out supervision activities for food production enterprises to implement their main responsibilities. Publish the supervision and inspection information of food production enterprises in our city, hold a work symposium on large-scale food production enterprises, listen to the opinions and suggestions of enterprises, promote enterprises to take the lead in implementing food safety systems, and play a leading and exemplary role in the industry.

(16) Carry out on-site observation activities for the catering service "Celebrity Chef Bright Stove" demonstration construction. It is planned to organize an on-site observation of the construction of a small restaurant demonstration street with celebrity chefs in Beichen District, and invite journalists and consumer representatives to participate.

(17) Convene a consumer rights protection joint meeting. Convene a joint consumer rights protection meeting attended by responsible comrades from relevant departments and directly affiliated units to report on consumer complaints and reports in 20xx, strengthen internal horizontal communication, and form a joint force for rights protection.

(18) Convene a symposium to promote enterprises to improve their self-discipline systems. Organized discussions with responsible comrades of some district bureaus and enterprise representatives to discuss the implementation of the enterprise's rapid settlement of small consumer disputes and barrier-free returns and exchanges, as well as the first question and first payment system for operators in the consumption process, to discuss work problems, and to strengthen the main responsibility of enterprises to safeguard consumer rights. , Promote consumption harmony.

(19) Convene a symposium on the rights protection work of the convenience service centers in the towns. Organize responsible comrades from relevant district bureaus to hold work symposiums to further understand the work processes, operations, and existing problems of district bureaus in promoting consumer rights protection service stations in streets and towns, study and formulate work specifications, unify implementation standards, and continuously improve the work level of consumer rights protection service stations.

(20) Carry out food safety training activities at consumer rights protection service stations. Focusing on food safety, we will conduct food safety laws and regulations training for consumer rights protection service stations such as large shopping malls and supermarkets in response to hot spots for complaints and reports, and standardize the honest and law-abiding operations of food companies.

(21) Carry out the "Director's Wiring Day" activity. According to the work arrangements of the General Administration of Quality Supervision, Inspection and Quarantine, the 12365 Director’s Line Day event will be carried out at the municipal government’s convenience service hotline in a timely manner.

(22) Conduct an open day event for the complaint and reporting platform.

Invite some deputies to the Municipal People's Congress, members of the Chinese People's Political Consultative Conference, and consumer representatives to observe the complaint and reporting center on site, proactively solicit opinions and suggestions, and improve the service level of the complaint and reporting platform.

(23) Carry out the country’s first Consumers Association group standard release activity. To implement the "Tianjin Consumer Goods and Equipment Manufacturing Industry Standards and Quality Improvement Implementation Plan", it is planned to jointly release the group standards for quick-drying clothing on March 15th with testing agencies, industry organizations, and related enterprises, set after-sales service terms, and demonstrate consumer Association group standards protect consumer rights and interests, and actively guide corporate product upgrades and consumer quality consumption.

(24) Carry out comparative test activities on electric bicycles. A "notarization" link was introduced to sample 20 electric bicycles and test and compare water spray performance, flame resistance and other testing indicators. It is planned to release the comparative test results to the public on March 9 to guide consumers to scientifically and rationally purchase electric bicycles.

(25) Carry out licensing activities for honest service units. On the basis of the second batch of recommendation activities for honest service units in the early stage, it is planned to award licenses to recommended enterprises in the insurance, clothing, green food, time-honored and other industries on March 13. In conjunction with the relevant requirements of the National Games, the District Consumers Association will Carry out activities to observe corporate consumption and guide and supervise corporate integrity management.

(Twenty-six) Form a new xx March 15 volunteer team. The 20xx consumer rights protection social supervisor volunteer team will be established through the media to publicly announce the recruitment of 3.15 volunteers, and through information review, on-site communication, list publicity and other links. It is planned to hold an establishment and training meeting on March 11.

(Twenty-seven) Held the Tianjin March 15 party. With the theme of "Internet Integrity and Consumption", it is planned to jointly hold the 2017 March 15 Party on March 14 with Tianjin TV Station, Northern Network, and Tianjin Economic Broadcasting Station to expose typical cases, showcase key rights protection work, and display consumption The results of rights protection work create an atmosphere in which the whole society pays attention to the legitimate rights and interests of consumers.

(Twenty-eight) Cooperate with Tianjin TV Station to launch the "New Consumption, New Attention" 3.15 special program section. Give full play to the role of mainstream media and cooperate with Tianjin TV News Channel to carry out a series of 3·15 reports, focusing on food safety, people's livelihood services, consumer rights protection and other contents, strengthening positive publicity and establishing a good image of market supervision.

3.315 Consumer Rights Day Event Planning Plan

1. Guiding Ideology of the Activity

xx "Consumption and Service" and "3.15 International Consumer Rights Day" activities to thoroughly implement the spirit of the Third Central Committee of the Party, the xx Plenary Session and the Central Economic Work Conference, and vigorously publicize the "Consumer Rights and Interests Protection Law of the People's Republic of China" and the "Sichuan Province Consumer Rights and Interests Protection Regulations" and other laws Regulations and the annual theme of "Consumption and Services" are the focus. The purpose is: to widely publicize the theme of the year by carrying out the 20xx·xx "Consumption and Service" and "3.15 International Consumer Rights Day" activities, so as to promote the whole society to pay attention to expanding consumption and serving consumers and serving the economy. Develop and serve a harmonious relationship with society, strive to create a good consumption environment, and improve consumers' consumption expectations; effectively strengthen the protection of consumer rights and interests, enhance consumer confidence; advocate scientific, reasonable, healthy, and civilized consumption patterns, Promote sound and rapid economic and social development.

2. Significance of the activity

Carefully organize and carry out the 20xx·xx "Consumption and Service" and "3.15 International Consumer Rights Day" activities, which will be an important contribution to the in-depth implementation of the Party's Third Session of the xx In accordance with the spirit of the Central Committee and the xx Plenary Session and the Central Economic Work Conference, it is of great practical significance to promote the in-depth development of consumer rights protection work, serve consumers, serve economic development, and serve social harmony. It is to pay attention to people's livelihood, serve the majority of consumers, implement the scientific concept of development, and serve the needs of economic development; it is a measure to respond to the international financial crisis and implement the Central Economic Work Conference's policy of "expanding domestic demand and promoting growth"; it is to strengthen the concept of consumer rights protection and serve harmony concrete actions for social construction.

Only when the whole society works together to establish the concept of consumer rights first, effectively strengthen consumer protection, and crack down on and stop various behaviors that harm consumers' legitimate rights and interests, can we create a harmonious consumption environment and maintain the overall situation of reform, development and stability. .

3. Organizational structure of the event

Sponsor: xx City (District, County) People’s Government

Organizer: xx City (District, County), Sichuan Province ) Administration for Industry and Commerce

xx City (District, County) Consumer Rights Protection Committee

Organization: Established 20xx·xx "Consumption and Services" and "3.15 International Consumer Rights and Interests" "Day" activity leadership group is headed by Comrade Zhang Xianfu, deputy mayor and honorary chairman of the xx Municipal Consumer Rights Protection Committee, and is led by Comrade Li Minglong, deputy secretary-general of the xx Municipal People's Government, director of the Industrial and Commercial Administration Bureau of xx Municipality in Sichuan Province, and xx Municipal People's Government Comrade Pang Xiaolong, chairman of the Consumer Rights Protection Committee, is the deputy leader, and the vice presidents of the xx City Consumer Rights Protection Committee are members. The leadership group is responsible for specific organizational work matters. The activities are organized and carried out by each member unit of the xx City (District, County) Consumer Rights Protection Committee in accordance with their respective functions.

IV. Content of the event

With the main venue of xx as the center, all districts and counties will work together to organize and carry out the 20xx·xx "Consumption and Service" and "3.15 International Consumer Rights Day" "Publicity and consultation activities will mobilize all merchants, enterprises, and consumers to participate; strengthen public opinion publicity and achieve strong media interaction. In addition to conscientiously organizing and carrying out regular activities, such as: convening meetings of consumer committee members, pre-holiday market inspections, using various publicity tools, reporting consumer rights protection cases, issuing consumer warnings

prompts, and destroying counterfeit and shoddy products Commodities, 12315 rights protection activities include entering businesses, entering streets, communities, rural areas, and schools. Focus on the following activities:

(1) Launch the 20xx (xx) 3.15 "Consumption and Service" TV (Internet) Forum. The forum will be held on March 12, 20xx (Friday) from 15:00 to 17:30 pm (location to be determined). The forum invites relevant government functional departments, relevant experts (scholars), operators, consumer representatives and scholars to participate, with interaction as the core. Forum theme: Relevant government functional departments, media, businesses, and consumers focus on the social responsibilities and rights protection awareness of serving consumers, serving economic development, and serving social harmony.

(2) Carry out 20xx "Consumption and Services" and "3.15 International Consumer Rights Day" publicity and consultation activities. The publicity and consultation activity will be held at Baita Square in Jiangyang District from 9:30 to 12:00 on March 14, 20xx (Sunday). Main agenda: Leaders of the government, relevant government departments and the Consumer Council will attend and deliver speeches; answer inquiries from businesses and consumers on-site, and accept consumer complaints on-site; corporate social responsibility oath; theatrical performances, etc.

(3) Hold the 3.15 "Consumption and Service" themed party. The party will be held at the end of March 20xx (the specific time is to be determined) in the studio hall of xx City TV Station.

5. Requirements for activities

(1) Operators should be honest and trustworthy, operate in accordance with the law, effectively ensure the quality of goods and services, consciously fulfill social responsibilities, and create good consumption for consumers Environment; proactively study market trends, actively develop low-carbon, environmentally friendly products, and adopt energy-saving and emission-reducing clean production; strengthen attention and investment in service areas, adapt to the needs of vulnerable consumer groups such as farmers, disabled people, children, and the elderly, and provide personalized , diversified services; especially in the implementation process of activities such as home appliances, cars and motorcycles going to the countryside, home appliances and cars trade-in, etc., we must effectively ensure consumer safety and service follow-up, truly benefit the majority of consumers, and maximize the consumption potential cultivated in urban and rural areas. Fully released.

(2) Industry organizations should strengthen industry self-discipline and urge enterprises to improve product quality and service standards; actively promote the development of the service industry, strengthen personnel training, and improve service concepts and levels; advocate energy-saving and environmentally friendly production, and support outstanding enterprises Develop resistance to bad business practices and consciously safeguard the legitimate rights and interests of consumers; strengthen consultations with consumer organizations, improve industry regulations and related standards; guide relevant enterprises in the industry to properly handle consumer disputes.

(3) Relevant government departments should closely focus on the theme of "Consumption and Services" and carry out a series of publicity and education activities. They should adapt to local conditions and the times and adopt a colorful and popular form to publicize the theme of the year. The connotation, content, significance and purpose make the theme of the year deeply rooted in the hearts of the people; it is necessary to create a good atmosphere for creating a harmonious consumption environment and fulfilling the responsibility of LGBT rights protection. We must listen extensively to consumers' opinions, vigorously rectify the market economic order, and strengthen market supervision and management; severely crack down on illegal business activities that produce and sell counterfeit and shoddy goods, and purify the market environment; regulate and support the development of the tertiary industry, promote and expand consumption in the service field; encourage Produce energy-saving and environmentally friendly products, advocate low-carbon and green consumption; ensure stable prices, improve the social security system, and enhance residents' consumption ability and confidence.

(4) Consumers should change their consumption concepts, enhance consumer confidence, learn consumption knowledge, consume scientifically, rationally and sustainably, safeguard their legitimate rights and interests in accordance with the law, and jointly create a good consumption environment.

(5) All sectors of society should actively participate in the theme activities of the year, and the news media should give full play to the publicity role of public opinion on "consumption and services" and actively do a good job in news publicity, interviews, and Reporting work, continuous strengthening of publicity and guidance, so that the concept of expanding consumption and the three services can be deeply rooted in the hearts of the people.

(6) Consumer organizations at all levels should improve service awareness, innovate service mechanisms, give full play to their functions, strive to improve service levels, and effectively safeguard the legitimate rights and interests of consumers. It is necessary to take consumer rights protection as the purpose and actively safeguard and resolve the vital interests of the masses. Adhere to service development as the "first priority"; insist on consumer rights protection as the "first requirement", conscientiously accept consumer complaints, and effectively resolve consumer disputes; strengthen social supervision, urge operators to operate in compliance with the law, assume social responsibilities, and avoid consumption The rights and interests of consumers have been harmed; consumer education must be actively carried out to guide consumers to scientific, reasonable and sustainable consumption; social forces must be mobilized to jointly protect the legitimate rights and interests of consumers.

4.315 Consumer Rights Day Event Planning Plan

1. Activity Background

The annual “3.15” event has become a hot spot for Chinese consumers and all walks of life. , how to do a good job in consumer promotion and brand services, and strive to create a healthy and developing consumer environment? This requires the industrial and commercial departments and all sectors of society to actively unite, use a variety of publicity methods, and organize various forms of activities to create a harmonious consumption environment and safeguard the rights and interests of consumers.

Here, Zhangping Post combined its own resource advantages and specially cooperated with the city’s industrial and commercial department during March 15 to plan the special publicity and promotion activities of "March 15 International Consumer Rights Day".

2. Event organization

This event is organized by the Municipal Bureau of Industry and Commerce, and honest brand merchants are invited to participate in the co-organizer.

3. Publicity media

We plan to cooperate with the Municipal Consumers Association to jointly launch the "Zhangping Consumption – 3.15 Special Issue" for merchants with the theme of "3.15", and the "Zhangping City" product promotion 3.15 "Consumer Rights Protection Promotional Mailing Letter", "Zhangping City "3.15" Consumer Rights Protection Complaints Award-winning Investigation Movie Card" for rights protection investigation.

(1) Activity carrier: "Zhangping Consumption – 3.15 Special Issue"

Media format: 16-fold DM color pages, printing consumer rights protection knowledge, trademarks, brands, Promotion by honest merchants, etc., and distribution and delivery to designated groups.

Distribution method: The "3.15 Special Issue" is issued through a combination of four methods: letter mailing, DM clipping, targeted delivery, and key distribution. It has a novel and unique form, multiple distribution channels, and comprehensive coverage.

(About 3,000 volumes)

(2) Activity carrier: "Zhangping City "3.15" Consumer Rights Protection Promotional Letter"

Media form: Postal letter as the carrier, dm A combination of color page advertisement and envelope.

Distribution target: database delivery, high-spending groups, private car owners, personnel in government agencies, enterprises and institutions (about 20,000 copies).

(3) Activity carrier: "Zhangping City's "3.15" Consumer Rights Protection Complaint Award-winning Investigation Movie Card" (hereinafter referred to as the "Prize-winning Investigation Movie Card"):

Media form : Using the postal "Love Movies to See the World" - movie card postcards as the carrier, the entire survey and prize-winning activities will be carried out using the advertising reply survey lottery model.

Distribution method: Participate in the prize-winning questionnaire survey activity (approximately 20,000 pieces) through four methods: on-site distribution on the publicity day, targeted delivery, unit distribution, and letter mailing.

IV. Cost budget:

Funding sources: The "3.15" period is an ideal season for merchants to carry out promotional activities, and it is an excellent opportunity to promote corporate image, products and services. The funds for this event are mainly funded by the co-organizers and merchants, and the shortfall will be made up by the industrial and commercial departments and the Consumers Association.

5. Effect prediction

1. With the help of the distribution and delivery power of the postal service, publicity information can be directly delivered to the target audience through street distribution and name and address delivery, and segmentation Crowds and precise positioning avoid the waste of resources caused by widespread advertising.

2. The special issue upholds the credibility of the industrial and commercial department, gathers many well-known merchants with distinctive features and excellent reputation, and provides information that is in line with the festival background. It is a promotional material that residents like to see and hear, and is enough to form a certain publicity offensive. The publicity effect is long-lasting and excellent.

3. The implementation of this activity is an organic combination of consumer rights protection and merchant promotion. In this way, honest merchants participating in the activity can effectively prove their high-quality goods and services and guide consumers to choose the best ones to buy. , and promote the healthy development of our city’s economy.

5.315 Consumer Rights Day Event Planning Plan

1. Activity Background

With the continuous development of the economy and the continuous progress of society, many rights issues have begun From the society to the university campus, and because it is closely related to the study and life of college students, the issue of rights and interests has become more and more prominent and has become an urgent problem to be solved in the university. However, the current awareness of rights protection among college students has not been correspondingly strengthened. It can be said that in universities, rights issues are even quite unfamiliar to many college students. They do not know how to protect their legitimate rights and interests and can only swallow their anger. . Therefore, enhancing students' awareness of rights protection and legal awareness is of great significance for strengthening the construction of all aspects of colleges and universities, resolving conflicts between schools and students, safeguarding students' rights and interests, and promoting the construction of a "harmonious campus" in our school.

2. Content and purpose of the activity

The specific contents of the activity include "Online Shopping Rights Protection" and "Rights Protection Knowledge Q&A Competition". The purpose of the activity is to enhance college students' awareness of rights protection and expand students' rights protection channels. .

3. Participants

All teachers and students of the college

4. Event time

March 20xx

Five. Event location

Briefly

Six. Event organizer

Briefly

Seven. Activity arrangements

Preliminary preparation

1. Questions related to the quick-answer competition will be collected by the officers of the Rights and Interests Department and submitted to the Deputy Minister for sorting on the evening of March 6th. (Requirement: Each person collects at least 30 classic questions. The content of the questions is based on the theme of "3.15 Consumer Rights Protection Day". It is better to be close to life, and remember to be too unfamiliar and tricky.)

2. Publicity Group: Responsible Create three large event posters.

(Poster requirements: a. Origin and introduction of 3.15 Consumer Rights Protection Day; b. Promotion of 3.15 quiz competition; c. Online shopping and rights protection posters). Produce promotional posters related to "online shopping and rights protection" and contact several online store owners.

3. Canteen team: Prepare 2 event banners and 40 invitations; collect relevant information on "online shopping rights protection" and prepare a questionnaire.

4. Property Group: Responsible for applying for two activity classrooms and inviting three hosts; producing a "Online Shopping Rights Protection" leaflet, applying for tables and chairs, and applying for a library hall.

5. A meeting of grade 10 monitors will be held at 12:00 noon on March 7 to introduce the activities. (Each class elects a representative, and the secretary will go to each class during the evening self-study time on March 10 to confirm the list.)

6. Submit invitations on March 10 to invite guests.

7. The preliminary round will be held at 7:00 pm on March 15th, and the finals will be held at 7:00 pm on March 16th.

Activity process

1. Contact the online store owner to hold a meeting on March 10 to introduce the activity process and precautions.

2. At 11 o’clock on March 15th, members of the Rights and Interests Department set up the venue in front of the canteen and posted event posters.

3. At 12 o’clock on March 15th, online store owners will introduce online shopping tips and online shopping experience to students. Each store owner will have a KT version of the relevant knowledge about online store rights protection.

4. Members of the Rights and Interests Department distribute questionnaires to students.

5. Exchange experiences with willing students.

B. The process and scoring rules of the quiz are attached

8. Specific arrangements for the activity

The Publicity Department and the Publicity Group of the Rights and Interests Department are responsible for the production of publicity posters . The Information Department is responsible for collecting video data of the meeting. The campus civility inspection team is responsible for maintaining order at the event venue. The canteen team and property team of the Equity Department are responsible for the layout of the venue.

Contestants will gather in the designated classroom at 6:30 pm on March 15th, and will be led into the venue in sequence by the staff.

At 7:00 pm on March 15th, the 10th grade student representatives gathered in the front yard of the First Teaching School and were led by staff into the venue in turn.

Notes:

1. The organization must be orderly, and attention should be paid to personnel arrangements that do not conflict with class time.

2. All participating groups and personnel must sign in with their real names and maintain close contact.

3. Staff must pay attention to the order of the event at all times.

5. Arrangement of the order of exit: college leaders and members of the student union bureau → contestants and student representatives, and relevant personnel to clean up the venue.

9. Activity Risk Assessment

During the process of distributing questionnaires, staff need to pay attention to their tone to avoid unnecessary disputes. Online store owners need to arrive at the venue before 11:40. Due to weather conditions, the event will be moved to the library hall.

10. Budget

40 invitations x 2 yuan 80 yuan

4 boxes of mineral water x 40 yuan 160 yuan

Certificate 40 Yuan

***Total: 280 Yuan