CAV Lisheng Audio Group seized the opportunity when VCD and karaoke machines became popular across the country and launched a variety of home theater sets. It also took the lead in introducing the concept of chain sales and quickly promoted it nationwide, becoming the number one audio brand in China. ! For more than two decades, CAV has persisted in product development and its own style, and has also demonstrated its ambition to enter the world...
In the early 1990s, VCD and karaoke machines set off a craze in the country , almost every household in the country has one. It was at this time that CAV Lisheng Audio Group seized this opportunity and began to launch home theater packages, which also laid the foundation for CAV's subsequent brand positioning.
In the following years in 1996, CAV Lisheng Audio Group took the lead in introducing the concept of chain sales, adopting a franchise chain operation method of unified image, unified management, unified price and unified service, and quickly promoted it to the whole country and become the first domestic audio brand. Today, CAV has consistently ranked first in the sales of mid-to-high-end audio products in China for a long time. In overseas markets, CAV has not only registered the "CAV" or "CAV AUDIO" trademark in Canada, the European Union, the United States, Russia, Australia, the United Arab Emirates and other countries, but its products are also sold simultaneously in dozens of countries around the world!
In 1993, CAV Lisheng Audio Group entered China and has first-class production technology and equipment at the top level in the world today.
In 1996, CAV Lisheng Audio Group took the lead in introducing the chain concept, adopting a franchise chain operation method of unified image, unified management, unified price and unified service, and quickly promoted it nationwide.
In 1999, the high-fidelity digital processing center unit CAV AV786A, which was fully equipped with linear PCM, Dolby AC-3, DTS full-band sound field reproduction and other fully digital decoding, was launched on the market, marking the emergence of a historic event in the home audio system. of upgrading.
In 2000, CAV launched a new product "MD Villa Supreme". Its speaker speakers used top-level units from the famous French manufacturer AUDIX, which perfectly unified Hi-Fi and cinema for the first time, making viewing, listening, and Singing all reaches Hi-Fi standards.
In 2001, CAV launched a new product, the music terminal AV986, which has three unprecedented distinctive features: it is compatible with viewing, listening and singing, is compatible with various home environments, supports the Internet, and has become the world's leading audio-visual entertainment resource. Communication center; supports all home appliance remote control code systems, realizes integrated control of home appliances, and creates a new era of entertainment.
In 2002, CAV launched the CAV Audio Q2000 series and Feiyang series, which brought the audio culture to the extreme and perfectly displayed the style of fashionable home theaters.
In December 2002, with its strong comprehensive corporate strength, excellent product quality and excellent market performance, CAV successfully passed the strict review of the China Electronic Audio Industry Association and became one of the first batch to obtain the highest and most prestigious certification in the audio industry. An audio brand with the authoritative certification "A" mark.
In July 2003, CAV Audio's export performance led its peers and won the championship again, winning the "China Export Enterprise Achievement Award" from Global Sources. In September 2003, CAV successfully passed the review of the Guangdong Provincial Famous Brand Product Promotion Committee and became the only audio company among hundreds of audio manufacturers in Guangdong Province to be awarded the title of Guangdong Provincial Famous Brand Product.
To date, it has obtained a variety of quality and technical certifications, such as ISO-9002 global quality certification, China 3C compulsory certification, China Industrial Production License, and Dolby, AC-3, DTS, SRS, BBE, HDCD and other latest technologies are internationally certified.
In 2003, CAV launched the digital audio AV2086 network phonetic notation. All operations of the central computer, such as volume control, sound field selection and other operations, can be controlled by the computer. After being connected to the Internet, remote operation can be realized in other places, which can be fully utilized. Network resources, play online music and movies, completely solve the problem of music, movie and TV sources that plagues the majority of consumers, CAV AV2086 network phonetic notation extends the music journey to the unlimited network.
In order to fully demonstrate the high-grade style of CAV, Lisheng Audio Group has spent huge sums of money to build professional audio experience halls in its key sales markets in first- and second-tier cities.
In 2010, in terms of strategic layout of product lines, CAV launched the luxury high-end "Ling" and "Ding" series, and the simple and fashionable "TT" series catering to the post-80s consumer group. At the same time, CAV launched a mini speaker exclusively authorized by Apple, which can be used with Apple iPhone4.
In 2012, CAV moved to the HIFI audio market and launched a variety of well-designed HIFI amplifier and speaker products.
No matter how you say it, CAV still insists on product development and its own style in the sluggish environment of the global audio market, and also shows its ambition to enter the world. From this year, CAV HIGH-END in 2012 This can be seen at the Munich International Audio Show. We also hope that this national enterprise can go further and better!