Exhibition time: March 9, 2018
Exhibition location: Qujiang International Convention and Exhibition Center
Organizer: Northwest International Entrepreneurship Franchise Exhibition Organizing Committee Conference
Organizer: Beijing Huazhan Tianxia Exhibition Co., Ltd.
Co-organizer: Chain Network
Specially invited institution: Bank of China
Supporting organizations: China Franchise Association, Beijing Catering Industry Association, Taiwan Chain Store and Franchise Association, Hong Kong Franchise Association, Korean Chain Store and Franchise Association, Shaanxi Chain Brand Alliance, China Franchise First Alumni Association, etc.
Cooperation Media: Shaanxi Satellite TV, Xi'an Traffic Broadcasting, West China Network, Huashang Network, Sina Network, Business, Soufun.com, Lianjia, Tencent Entrepreneurship Channel, U88 Investment Promotion Network, 3158 Investment Promotion Network, 5988 Entrepreneurship Opportunities Network, Global Franchise Network, China Entrepreneurship Project Network, Chuangye.com, Zhifu.com, I want to join the network, Kaidianbang, etc.
Exhibition background
The new entrepreneurial concept of "mass entrepreneurship and mass innovation" has further stimulated the national enthusiasm for entrepreneurship. As a result, the central government has launched stronger entrepreneurial preferential policies to support the "innovation" of all people. Entrepreneurship" path. During the "Thirteenth Five-Year Plan" period, the overall domestic economic environment will further drive the prosperity of the consumer market, including the increase in wage levels and the improvement of social security mechanisms; at the same time, the policy orientation of stimulating domestic demand and promoting consumption will prompt more support policies for the circulation industry. The introduction will definitely promote the development of the chain operation industry. With the rapid advancement of urbanization and the increasing disposable income of residents, the chain operation industry will usher in rare development opportunities.
The Xi'an Chain Franchise Venture Capital Expo will become a first-class annual investment event in the northern region and even the country. In order to continue to promote entrepreneurship to drive employment and create wealth, and to build a high-end exchange and cooperation platform for project release, information exchange, and franchise promotion, the "2018 China (Xi'an) Chain Store" will be held at Xi'an Qujiang International Convention and Exhibition Center from March 9 to 11, 2018. Join the Venture Capital Expo”. The holding of this exhibition will continue to play a positive role in promoting entrepreneurship and employment.
Exhibition time: March 9 to 11, 2018
Dismantling time: 4:00 pm on March 11, 2018
Exhibition location: Xi'an - Qujiang International Convention and Exhibition Center
Exhibition theme: Joining entrepreneurial projects to promote entrepreneurship and getting rich
Review of past events:
The exhibition area of ??the conference is 12,000 square meters, with 230 exhibitors. , 300 chain brands were on display, 20,000 professional visitors were invited before the exhibition, and 38,000 security checks were recorded. The chain brand projects participating in this exhibition involve 13 industries such as catering, education, environmental protection, and hotels, attracting many well-known leading companies in the industry to participate in the exhibition. According to incomplete statistics from the last exhibition, the on-site signing rate was as high as 70%. There were more than 5 on-site signing franchisees such as Little Sheep Hot Pot, New Partner Catering, Onion Overseas Warehouse, and Uncle Sam Kids English. The overall satisfaction of exhibitors was also as high as 80%. .
2018 Northwest Nuggets Plan:
Yinchuan Station (May) Xining Station (June) Urumqi Station (July) Lanzhou Station (August)
Based on Xi'an, radiating to the northwest!
A precise investment promotion meeting is held every month, and only 5-10 high-quality projects are invited for special promotion, Nuggets Northwest!
Exhibition Highlights
1. The conference customer service department pre-registered invitations to visitors 5 months in advance, targeted customer VIP delivery, strong hard advertising covering the northwest region, and three press conferences to ensure Audience quality.
2. Through in-depth cooperation with large self-media accounts in the five northwest provinces and provincial capital cities, jointly promote exhibition information, deeply explore potential entrepreneurs, and implement pre-registration, discount tickets and other promotion methods!
3. The organizing committee has reached a cooperation with the Bank of China to provide small loan services at the exhibition site for investors who need funds for entrepreneurship projects, and use big data to conduct targeted invitations to high-net-worth potential investment groups. !
4. Franchise project investment capital docking: Venture investment institutions that can provide venture capital, project financing, and investment consulting can evaluate relevant projects on-site at the negotiation meeting, and provide consulting, evaluation, and handling services for the introduction of venture capital into relevant projects. .
5. Shop promotion: investment companies in subway shops, new building shops and prosperous shops in bustling areas of the city will participate in the exhibition and set up booths, and provide on-site consulting services for franchised entrepreneurial shops and various types of shop leasing and sales information. Discounts will be given to relevant projects recommended and signed at the franchise negotiation meeting.
Exhibition promotion:
1. Industry media: Alibaba Exhibition Network, China Chain Network, Global Franchise Network, Project Network, Entrepreneurship Network, 58 City Investment and Franchise Network, China Business Network , Venture Capital Alliance Network, "Sugar, Tobacco and Wine Weekly", "Sales and Marketing", "Market Information News", "Wealth Creation Era" and more than 60 Internet media.
2. News media: three press conferences, CCTV-2, Shaanxi Satellite TV, Shaanxi Traffic Broadcasting, CCTV.com, Xinhuanet, Toutiao, Shaanxi Daily, Ningxia Satellite TV, Gansu Satellite TV, Xinjiang Satellite TV, It was promoted on the West China Network and relevant TV newspapers in Yinchuan, Lanzhou, Hohhot, Urumqi and other cities.
3. Hard advertising: subway hard advertising, Baidu promotion, 1 million text messages, 20,000 free tickets in advance, 50,000 pre-exhibition newsletters, 100 business cars to pick up and drop off visiting customers for free, outdoor Bus stop signs, office building elevator advertisements, etc.
4. Point-to-point professional audience invitation, three call-center calls during the conference to ensure the quality of the audience.
5. Social organizations: Dozens of industry associations, chambers of commerce, societies and other civil society organizations organize audiences through channels.
6. Cooperation between different industries: Cooperate with high-end clubs, high-end 4S stores, real estate companies and other units for publicity.
7. National Industry Exhibition: Professional audiences are invited to the exhibitions of major chain franchise exhibitions across the country.
Concurrent activities
1. Opening ceremony of the conference
2. On-site investment and franchise negotiation meeting with 10,000 people
3. 2018 Western Chain Franchise Industrial Development Forum
4. High-end investment matchmaking meeting for million-dollar projects (the organizing committee invites high-end customers with net assets of more than 1 million to conduct matchmaking negotiations with chain projects with investment quotas of around 1 million)
p>5. "2018 Western Hotel Chain High-end Matchmaking Conference" "2018 Western Education Chain Brand Promotion Conference"
"2018 Western Catering Chain Brand Investment Briefing Conference"
Participating in the exhibition Scope:
1. Catering chain industry: Chinese dinner, Chinese fast food, hot pot, Western dinner, Western fast food, coffee shop, leisure drinks, catering equipment, etc.
2. Service chain industry : Education and training, laundry and dyeing, hotel chains, home decoration, car maintenance, housing agencies, beauty and body care, fitness and health care, express logistics, graphics, text and images, housekeeping and cleaning, other services
3. Retail chain industry : Supermarkets, convenience stores, specialty stores (food, nutritional products, tea, medicines, clothing, books, audio and video, gifts and accessories, household items, cosmetics, glasses, etc.)
4. Service providers: small and medium-sized enterprises Investment and financing institutions, consulting agencies, law firms, facilities and equipment, business design, IT services, and others.
5. Real estate industry: large commercial streets, commercial real estate, cultural tourism real estate, street shops, etc.
Charge standards
○1 international standard booth (3m× 3m = 9 M?); Domestic enterprises 10,800 yuan/unit, foreign-funded enterprises $1,500/unit (corner booths are subject to an additional charge of 10%) (including Chinese and English fascia boards, three side panels, one negotiation table, two chairs, two lamps Spotlights, a 220V/10A power socket, carpets, venue security, venue cleaning, etc.)
②Indoor raw space (minimum rent of 36 M?): 1080 yuan/M?, foreign investment $200-/M? (Self-paid construction management fee: ¥20 yuan/M?)--The height limit of the special booth is 4.5 meters
③Advertisement in the conference magazine: 20,000 yuan for the cover, 2,000 yuan for the color page, etc. Consult the organizing committee for details
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④ If you need other publicity (naming, co-organizing, supporting units, conference catalogue, on-site advertising, etc.), please consult the organizing committee.
Exhibition procedures
Exhibitors must fill in the application form (contract) and stamp it with the official seal, and fax or scan it to the organizing committee. Exhibitors must pay the exhibition fee within two working days and fax the wire transfer receipt to the organizing committee. Otherwise, the organizing committee will not retain the original booth and the original deposit will not be refunded. The organizing committee will provide the "Exhibition Guide" before February 10, 2018 to assist exhibitors in preparing for the exhibition.