Written by Zhu Lulu Photography/MCA
Guangxi Fumandi Agricultural Materials Group Co., Ltd. has a strong corporate culture and a strong leadership team. After years of development, Guangxi Fumandi Agricultural Materials Group Co., Ltd. The Agricultural Materials Group's reputation in corporate management and the impressive results achieved by its characteristic project "Baise No. 1" have made it a leader among agricultural materials companies in Guangxi. This time, a group of people from this magazine went to Guangxi Fumandi Agricultural Materials Group Co., Ltd. to interview its chairman, Liao Xiaokun, to understand how he manages such a huge enterprise and to hear his sharing of successful experiences.
New methods in management
Liao Xiaokun, a native of Luocheng, Guangxi, is currently the chairman of Guangxi Fumandi Agricultural Materials Group Co., Ltd. After graduating from Normal University, he worked as a teacher and Working as a lawyer, he became the executive director of Guangxi Fumandi Agricultural Materials Group Co., Ltd. in 2003, was promoted to president of the group in 2013, and served as chairman of the board in 2014.
It is understood that Guangxi Fumandi Agricultural Materials Group Co., Ltd. was formerly the Guangxi Zhuang Autonomous Region Agricultural Production Materials Corporation. It was established in 1952 and was restructured into Guangxi Fumandi Agricultural Materials Co., Ltd. in 2003. , was upgraded and renamed Guangxi Fumandi Agricultural Materials Group Co., Ltd. in March 2014. The company's initial registered capital is more than RMB 96 million. It currently has 13 functional departments, 19 wholly-owned, holding or joint-stock branches and subsidiaries, and more than 200 employees at the headquarters. Guangxi Fumandi Agricultural Materials Group has abundant funds and complete equipment. It has now become a company controlled by the Guangxi Zhuang Autonomous Region Supply and Marketing Cooperative, a key leading enterprise of the National Supply and Marketing Cooperative, and a key agricultural materials chain operation unit determined by the Ministry of Agriculture. It is the largest agricultural input management enterprise in Guangxi and a leading agricultural industrialization enterprise serving farmers.
Faced with huge capital investment and hundreds of employees to manage, Liao Xiaokun naturally has his own secrets and considerations. He told this magazine, "I discussed with the company's leadership team and concluded a few points. The first is to have a detailed understanding of the company, including what it is, what it has, what it will do in the future, and how to advance it; the second is to explore how to find new ways of financing and trade in the current new situation. and new methods to achieve the company's transformation and upgrading; thirdly, we must standardize management, firstly, comply with laws and regulations, secondly, simplify procedures and improve efficiency; fourthly, realize the profit-sharing mechanism, complete all shareholders of the enterprise, and allow all operators to Only when they have shares in the company do they take the company's affairs as their own, so as to increase their initiative in work."
The group's performance has reached a higher level
Guangxi Fumandi Nong. Capital Group Co., Ltd. has gone through restructuring and upgrading, step by step, and has become outstanding among agricultural capital enterprises in Guangxi. According to employees of Guangxi Fumandi Agricultural Materials Group, Guangxi Fumandi Agricultural Materials Group’s current business and land equipment are spread across Guangxi and Guangdong. It has a modern agricultural materials logistics park covering an area of ??138 acres in Shajing, Nanning City. There is a dedicated agricultural railway line directly to the warehouse of the first-level distribution center in Shajing. The self-owned warehouse has a storage area of ??more than 100,000 square meters and a compound fertilizer factory with an annual output of 50,000 tons. It also has a functional organic fertilizer factory in Baise City, Guangxi, with an annual output of Amounting to 400,000 tons; owns a self-funded three-star hotel of nearly 40,000 square meters in the Taoyuan business district of Nanning City, and owns tens of thousands of square meters of properties in Guilin City, Fangchenggang, Beihai, Shenzhen, Zhanjiang and other places; in Guangxi and surrounding provinces have 156,000 acres of forestry; they have excellent assets such as independently developed and produced "Guinong" and "Fumandi" brands of compound fertilizer, organic fertilizer, and soil-tested formula fertilizer. The group has also been commended or awarded by relevant departments at the provincial, ministerial and autonomous region levels for many times. In recent years, it has been continuously rated as one of the top 100 enterprises in the autonomous region (52nd in 2014) and one of the top 500 enterprises in the national service industry. After the group's asset acquisition and reorganization, as of August 2014, the group's total assets reached 3.1 billion yuan, including more than 2.1 billion yuan in fixed assets.
As for the achievements made by the group, Liao Xiaokun said, "We have always adhered to the company's core of 'serving agriculture, rural areas and farmers', and the new leadership team of the group has also made it clear that 'serving large-scale agriculture, operating large-scale agricultural supplies, The development strategy of "developing large logistics, integrating large resources, and achieving great leaps" proposes the development of "basic industries for development, capital operation for leaps and bounds, and brand strategy for take-off" and the construction of a new model of "three networks and one company" that clarifies the development of the enterprise. With the transformation of our service core, development strategy and business model, we believe that our group will reach a higher level.”
The launch of special projects will achieve win-win outcomes
It is worth mentioning that, One of the characteristic projects of Guangxi Fumandi Agricultural Materials, "Baise No. 1", has achieved remarkable results so far and is being gradually promoted. "Baise No. 1" is a green fruit and vegetable cold chain jointly created by Fumandi Group, Baikuang Group and Baitou Group