Since the reform and opening up, Jinjiang people have carried forward the spirit of being the first in the world, boldly ventured and tried, and finally embarked on a road of development with unique local characteristics, reappearing the prosperous scene of "all within the four seas, all within the four seas". Every day, clothes, shoes, food and ceramic tiles produced by Jinjiang are continuously sold all over the country and all over the world, which greatly enriches people's lives and thus wins people's praise. It has won one famous trademark in China and one famous brand in China-Xtep, Jordan, Seven Wolves, Ba Jin, Jiu Wang Mu and Anta. ...
With the passage of time, Jinjiang's products are known and familiar to more and more people, and Jinjiang's reputation is growing. Jinjiang has also won the reputation of jacket capital of the world, shoe capital of China and umbrella capital of China.