You don’t know how to define cheapness and cost-effectiveness. If you analyze it carefully, not necessarily. Let me explain the specific situation to you: the current trademark price on the market basically starts at 20,000, and the 68 trademark price is 20,000-50,000. If the price of the trademark is slightly lower, for example, you can buy the trademark for less than 5,000. Then, these trademarks are likely to have such problems.
1. The trademark validity period is approaching
The trademark may only be 1-2 years or a few months away from the validity period. Once the trademark is purchased, it must be renewed immediately. The holder has the attitude of selling off the trademark quickly before it expires and taking the opportunity to sell it at a low price. Some buyers do not know much about the trademark and will not renew it, causing the trademark to become invalid.
2. The meaning of a trademark is opposite or irrelevant to its type
With a good trademark name, customers will immediately think of the product they want to use after seeing it, thus reflecting the effectiveness of brand promotion. For example, a trademark name is called "Baby Love", and 25 categories of clothing trademarks were successfully registered. Moreover, your product is high-end men's and women's clothing. Although the "Baby Love" logo can be used to make clothes within the scope of registration, the prominent name does not match your product. So this trademark is meaningless to entrepreneurs.
3. There are very few products on which the trademark can be used.
The reason for these problems is that when registering a trademark, registration was not fully considered or some types were rejected. For example, a cosmetics trademark can only do the small item of "facial mask" and cannot do other things like eye shadow, lipstick and other cosmetics. Once these trademarks are successfully certified by competitors, they can only make wedding dresses for others.
4. Trademark combination registration, the combination of components is inconsistent
Although trademark combination registration is cheap, it is not conducive to the basis for trademark verification. This Trademark Festival mentions a lot of importance of trademark separation. Not only that, in terms of trademark value, registering various elements separately is more conducive to increasing the value of the trademark, which is one of the factors that consumers may like the most.
Therefore, when choosing a low-priced trademark, special attention should be paid to preventing wasting money and time on purchasing useless trademarks.