Famous trademarks refer to trademarks and brands that are relatively well-known within a certain geographical range (such as provincial areas). It is mostly used in the selection of first-level reputational trademarks in provinces and municipalities in China, and often appears in local regulations.

1) It means that the trademark has been continuously used for three years from the date of registration approval;

2) It means that the quality of the goods using the trademark is the best among similar products in the province or domestically. The after-sales service is excellent, and it has high visibility and good market reputation among the relevant public;

3) It is the main economic indicators such as annual output, sales, profit and market share of the goods using the trademark Ranking among the best in the same industry in the province or among similar products in China;

4) The trademark registrant has sound trademark use, protection and management measures.

The culture of a company is the embodiment of the company's values, beliefs and behavior. To use an image metaphor, if the company is regarded as a person, when you meet this person for the first time, then His dress will give you the first impression, which is the company's VI (visual identity), including the company's building, office environment, office equipment, LOGO and other superficial tangible entities; you can understand it through his words and deeds. His style of doing things is a concrete manifestation of corporate culture, but what exactly determines this person's words and deeds? This depends on his inner values ??and beliefs. Similarly, for a company, it is culture that determines the system and behavior of the company. The core of this culture is what is often called the corporate philosophy and corporate core values.