Recently, due to the beginning of the trade war, the tariffs imposed by the United States on goods from China have increased to 25%. What impact does this have on cross-border e-commerce associations?
Let's take you to understand the impact of US tariff increase on cross-border e-commerce:
The impact of the US tariff of 25% on China's export of cross-border e-commerce: it may impact the export of cross-border e-commerce, especially the bulk B2B trade. The shipping logistics mode in container form will greatly increase the cost of enterprises and the customs clearance conditions will be stricter. At present, various Shanghai channels on the market are also facing such problems.
At the same time, the US e-commerce market is the second largest in the world after China. At present, 3C electronics, textile and garment industry chain are the main products of cross-border e-commerce export in China. Trump's tariff list of 200 billion commodities has added a large number of consumer goods, such as tires, furniture, carpets, travel bags, clothing and cosmetics, so the increase in tariffs will inevitably lead to a decrease in goods exported to the United States. Even if exported to the United States, commodity prices will be higher, and the impact on sales will be more obvious, resulting in a big discount on profits.
However, the west is not bright and the east is bright. According to the latest foreign trade data, in the first four months of 20 19:
The EU is China's largest trading partner, and China's exports to the EU reached 894.76 billion yuan, up by 14.2%.
ASEAN is China's second largest trading partner, and China's exports to ASEAN amounted to 71435 million yuan, an increase of 13.4%.
As China's third largest trading partner, the United States exported 833.04 billion yuan to the United States, down 4.8%.
The world is so big, and the market is not limited to the United States. For example, in the mature markets of the European Union and the emerging markets of the Belt and Road, the scenery is still good, and the new focus of the market is actually another option to avoid risks.
Finally, I want to say that as a seller engaged in cross-border e-commerce, it is also very important to sell overseas and abide by relevant local laws and policies. For the long-term development of enterprises, under the severe trade war, some problems should also be paid attention to in advance.
For example:
Strengthen the competitiveness of their own products. Product quality is the foundation. Moreover, at the moment when people are keen on enjoying life, people are increasingly pursuing the added value of product appearance, design, artistic conception and creativity. In addition, there is a brand on the product. Even if a product sells well, enterprises can't just sell goods as distributors when developing, but still rely on developing brands to increase their competitiveness.
Attach importance to intellectual property rights. In the Sino-US trade negotiations, the United States has repeatedly mentioned the issue of infringement of intellectual property rights. Therefore, we remind all cross-border enterprises that if they want to develop healthily, they must pay attention to intellectual property rights (such as registering trademarks in advance to prevent risks). In addition, products that easily infringe intellectual property rights must be avoided.
Refined operation. For cross-border e-commerce sellers, the market will increasingly test refined operations and optimize every link, which means the improvement of pure profit space. It is the long-term way to do a good job in products, improve refined operations, and respond to changes with constant changes.
Then, what should cross-border e-commerce do for enterprises that don't understand market conditions and product operations? At this time, you may wish to try the "cross-store" APP. An APP that can help you sell goods around the world for free. All you have to do is add products! ! !