The names of Olympic athletes have been trademarked. ?

At the Tokyo Olympics, many athletes from our country achieved outstanding results, such as Yang Qian, Chen Meng, Ma Long and others. Along with the honors, these athletes also have higher commercial value. For example, Su Bingtian has now become the spokesperson of Xiaomi brand. In addition to inviting athletes to become spokespersons, some businesses without money are more willing to use the names of these athletes to apply for trademarks. Merchants can use these trademarks to sell products, and some people will think that these products are produced by the athlete's own company. And even if the people who registered the trademarks do not use the trademarks to sell products, they can still sell the trademarks to others. Because there must be more than one company that wants to use the names of these athletes as trademarks.

The Chinese Olympic Committee’s response to the trademark squatting on the names of Olympic athletes.

The matter of trademark squatting on the names of Olympic athletes became very common after the Tokyo Olympics. Therefore, the Chinese Olympic Committee also immediately paid attention to this matter, and in order to protect the rights and interests of Olympic athletes from being infringed, the Chinese Olympic Committee also responded immediately. The Olympic Committee stated that this behavior did not respect the legitimate rights and interests of athletes, so if athletes want to, they have every right to file a lawsuit. So those who have completed the trademark application, it is best for them to stop using the trademark for commercial activities immediately. If there are some people who have this plan but have not applied yet, I hope they can stop immediately. ,

Some people have the same name as athletes

Because most athletes have the same name, some people are worried that this policy will It affects some people's freedom in naming. I think this situation is indeed possible, so I hope that those who have the same name as athletes can avoid the time when athletes win awards. Otherwise, it will be difficult to tell whether there is any connection between the trademark he registered and the athletes. association.