Question 1: Which one is better, KFC or McDonald’s? If you want to eat burgers, don’t consider KFC, because KFC has become Chinese, and McDonald’s has always made hamburgers. The world’s number one fast food restaurant does not deserve its reputation

M’s Burger: McSpicy Chicken drumstick (if you like spicy food, you can order this), double cheeseburger (very fragrant, stuffed with beef), Big Mac (signature burger bar, an upgraded version of double cheese)

KFC's The burgers are a joke. The earlier ones (spicy chicken drumsticks) were okay, but the new one was terrible.

So burger: M》KFC

Grilled wings: McDonald’s fermented bean curd chicken wings are not bad, but they seem to have been taken off the shelves; if you want to order, choose the salt h bones wings which are good and passable; KFC The New Orleans grilled wings are delicious. Grilled wings: KFC》M

Drinks and desserts: KFC is Pepsi, McDonald's is Coca-Cola; KFC's Snow Top Coffee is good, McDonald's McFlurry is good and the second cup is half price; for coffee, McCafé is better than KFC . This depends on personal taste

French fries: Don’t worry, this must be McDonald’s. If there are any, you can add one yuan to get the twist fries (it may not be available now, these come out once in a while)

Special rice: This is only available in KFC, but... it tastes terrible, especially the black pepper beef fillet rice; for rice, it is better to go to Dicos to eat curry chicken drumstick rice.

There is a 15 yuan set meal at both noon (11:00-14:00). The difference is that KFC starts at 15 yuan (hamburger, cola, chicken wings), and McDonald's offers a 15 yuan set meal (hamburger, fries, and cola). Add Two Five Plus Large (Cola Fries)

Above.

Question 2: Which one is stronger, McDonald’s or KFC? Hello!

1. From a geographical perspective:

From a Chinese perspective: Of course KFC does better because it has launched many new products based on China's national conditions.

From an international perspective: McDonald's is stronger. All of Yum's products are not as profitable as McDonald's alone.

In some European countries, KFC has only a few local stores. Some people have never even heard of what KFC is?

2. Personal opinion: McDonald's entire catering system is definitely advanced, but KFC still has shortcomings.

In China, KFC follows traditional Chinese tastes, so it is much better than McDonald's.

In China, KFC is more powerful, but in the international market, McDonald's is still more powerful.

I hope the poster is satisfied! Hope to adopt it!

Question 3: Which one is cheaper, KFC or McDonald's? Many years ago, I thought KFC was delicious, but that was because I had never eaten McDonald's. Later, after comparison, I found that the buns of McDonald's burgers are softer (KFC's are drier, Not chewy enough), the chicken pieces are bigger (KFC’s chicken wings are getting smaller and smaller now), and the chicken wings are also as delicious as McDonald’s (the flour on the outside of KFC’s chicken wings is not delicious now). So if you want to eat burgers and chicken wings, McDonald's is your first choice.

In terms of variety, KFC definitely has more food than McDonald’s, and ICECREAM is also delicious at KFC.

In terms of price, McDonald's is cheap. You can also download McDonald's coupon software on your mobile phone, which KFC does not have.

Question 4: Which one is better, KFC or McDonald's? If you want to eat hamburgers, don't consider KFC, because KFC has become Chinese, and McDonald's has always made hamburgers. The world's number one fast food restaurant is not a waste. False name

M’s burgers: spicy chicken burger (if you like spicy food, you can order this), double cheeseburger (very fragrant, stuffed with beef), Big Mac (signature burger bar, double cheeseburger) An upgraded version with layers of cheese)

KFC’s burgers are a joke. The previous ones (spicy chicken drumsticks) were okay, but the new ones are terrible.

So burger: M》KFC

Grilled wings: McDonald’s fermented bean curd chicken wings are pretty good, but they seem to have been taken off the shelves; if you want to order, choose salt h chicken wings which are good and passable; KFC’s New Orleans grilled wings are delicious. Grilled wings: KFC》M

Drinks and desserts: KFC is Pepsi, McDonald's is Coca-Cola; KFC's Snow Top Coffee is good, McDonald's McFlurry is good and the second cup is half price; for coffee, McCafé is better than KFC . This depends on personal taste

French fries: Don’t worry, this must be McDonald’s. If there are any, you can add one yuan to get the twist fries (it may not be available now, these come out once in a while)

Special rice: This is only available in KFC, but... it tastes terrible, especially the black pepper beef fillet rice; for rice, it is better to go to Dicos to eat curry chicken drumstick rice.

There is a 15 yuan set meal at both noon (11:00-14:00). The difference is that KFC starts at 15 yuan (hamburger, cola, chicken wings), and McDonald's offers a 15 yuan set meal (hamburger, fries, and cola). Add Two Five Plus Large (Cola Fries)

Above.

Question 5: Which one is better, McDonald’s or KFC? Personally, I still like KFC, which has a more Chinese taste.

Question 6: What is the difference between KFC and McDonald’s? McDonald's and KFC are both from the United States. In the United States, McDonald's is far larger than KFC. McDonald's has more than 30,000 stores around the world and a turnover of more than 40 billion US dollars; while KFC has only 1/1 of McDonald's stores in the world. 3, about 11,000.

But in China, KFC entered the Chinese market earlier than McDonald’s, and its scale far exceeds that of McDonald’s. The total number of KFC restaurants is 1,500, while McDonald’s only has 700. .

1. Analysis of market competition situation

Western-style fast food is a business method introduced from abroad. McDonald’s is the fast food chain representative of foreign hamburgers, and KFC is unique in fried chicken. , occupying a certain market.

2. Market Positioning

A. McDonald’s market advantages are clean, fast, quality, service and value. .

B. KFC’s market advantage is the unique taste of its products. Make varieties suitable for Chinese consumption in China; such as chicken rolls, corn soup, family buckets, etc.

3. Marketing positioning strategy

Market positioning:

A. McDonald's: It appeals to youth and liveliness, and hopes to provide a brisk dining environment

B. KFC: Positioned as "consumption of family members", providing a family-style warm and reunited dining atmosphere.

4. Marketing mix strategy

McDonald's: Feel the value based on consumers' perception of consumption value, and set prices based on touch.

KFC: Set prices with reference to the prices set by competitors for the purpose of market competition.

Representatives of five enterprises

The POP shapes of chain stores, such as McDonald's in the shape of Ronald McDonald, and KFC in the shape of the Colonel. Its main purpose is to increase the company's affinity with customers.

Question 7: Which one is better, KFC or McDonald's? Personal preference: KFC's finger-sucking original chicken. This is completely a matter of personal preference, but I think KFC's chicken is quite delicious.

Question 8: Which one is better, KFC or McDonald's? 5 points. If you like KFC, you will also like McDonald's. They are the same but with different trademarks.

Question 9: Which one is better, KFC or McDonald's? It’s relatively cheap and I’ve eaten at both of them recently

Personally, I prefer the M Kee set meal, which is basically 20. It includes a cup, a bag of medium potatoes and a hamburger. The K Kee costs 30.

Well, m What I remember is that the food is made fresh after ordering (it is still warm when you take it home). K remembers that it has been prepared long ago and placed in the insulated cabinet. The dine-in food is too cold to be packed

Um, I just went to eat New Orleans Burger two days ago. . It's a good stuffing. It's small to begin with. There are only 2 slices of bread when you open it. The meat bun is almost invisible inside. . .

In addition, the children's set meal also includes a snack, a small fries, a small burger and a gift (m counts as 20, k counts as 30)

This is only a relative set meal price After all, there are some things that K has and M has not.

Question 10: Which one is better, KFC or McDonald’s? 10 points If you want to eat hamburgers, don’t consider KFC, because KFC is Chinese. McDonald's has always been making burgers, and the world's number one fast food restaurant deserves its reputation

M's burgers: spicy chicken burger (if you like spicy food, you can order this), double cheeseburger (very spicy) Fragrant, stuffed with beef), Big Mac (signature burger bar, an upgraded version of double cheese)

KFC’s burgers are a joke, the previous ones (spicy chicken drumsticks) are okay, The new one is terrible.

So burger: M》KFC

Grilled wings: McDonald’s fermented fermented chicken wings are pretty good, but they seem to have been taken off the shelves; if you want more, choose salt h. The chicken wings are good and passable; KFC's New Orleans grilled wings are delicious. Grilled wings: KFC》M

Drinks and desserts: KFC is Pepsi, McDonald's is Coca-Cola; KFC's Snow Top Coffee is good, McDonald's is. The McFlurry is very good and the second cup is half price; for coffee, McCafé is better than KFC. It depends on your personal taste.

French fries: Don’t worry about this, it must be McDonald’s. If you have one, you can add one yuan for the French fries. (It may not be available now, but this comes out once in a while)

Specialty rice: This is only available in KFC, but... it tastes terrible, especially the black pepper beef fillet rice; it is not as good as rice. Go to Dicos to eat curry chicken legs and rice.

There is a 15-yuan set meal at two noons (11:00-14:00). The difference is that KFC starts at 15 yuan (hamburger and cola chicken wings) and McDonald's is 15 yuan. Set meal (burger, fries and cola) plus two five plus large portion (coke and fries)