Are there any fakes in Tmall Mall? Is it genuine?
Generally, there will be no fakes in Tmall Mall. Tmall Mall has very high requirements for goods and strict requirements for the qualification review of stores. Through these means, the purchase safety of consumers is increased.
What types of shops are there in Tmall Mall?
Tmall includes flagship stores, specialty stores and franchise stores. After the successful entry, the type cannot be changed, because when entering, merchants can choose the designated type according to the different characteristics of their own operations, and Tmall will review the authorization according to the requirements of the corresponding store type. The operating characteristics and requirements of different store types are different, so they cannot be changed after entering.
1. Tmall flagship store: The merchant enters the store opened by Tmall with his own brand (trademark in R or TM status) or the exclusive authorization issued by the obligee. Only 1 brand can be operated (inviting multiple brands to settle in), and an exclusive authorization letter directly issued by the brand owner is required. There are e-commerce problems to find: Tang and Yue Yue cesium e-commerce forum
2. Tmall store: a store opened by a merchant in Tmall with another brand authorization document (the trademark is R or TM status). Only 1 brand can be operated (multi-brands are invited to settle in), and direct authorization of brands is required.
3. Tmall franchise store: a store that operates two or more other people's authorization documents or its own brand (trademark is R or TM status) under the same business category of Tmall. It is necessary to operate at least 2 brands and provide brand-based authorization and brand-based authorization chain.