The company has always maintained a rapid, healthy and upward development trend, established a modern enterprise management system, implemented total quality management, implemented internationally accepted quality control "certification", and introduced and passed ISO900 1:2000 quality management system certification and ISO 1400 1:2004 environmental management system certification. Excellent performance evaluation is fully implemented in all production and operation activities and products of enterprises, which effectively improves the quality control level of products, enables enterprises to continuously realize new development and enhance the competitiveness of products in the international market. Haute has always adhered to the corporate philosophy of "winning by quality" and passed the AAA-level enterprise confirmation of national standardization good behavior. In 2003, Haote rice cooker won the national product quality exemption certificate for the first time, Haote induction cooker won the national product quality exemption certificate for the first time in 2004 and the Guangdong famous brand product certificate in 2007. In 2007, Haote brand was rated as "the most competitive product in the market" by the Ministry of Commerce, and "Haote" in February of the same year.
Haote put forward the scientific and technological innovation strategy of "taking scientific and technological innovation as the driving force, mechanism innovation as the guarantee and management innovation as the support, and comprehensively improving the scientific and technological innovation level of enterprises". Set up special funds for R&D and innovation every year to create technological advantages for enterprises; Make full use of the superior technical conditions of Guangzhou Technology R&D Center, carry out technical cooperation and exchanges with universities and scientific research institutions, overcome the weakness of local R&D strength, and greatly improve the new product development ability of enterprises. With market orientation and continuous innovation, Haote Electric has developed a series of new products with international advanced and domestic leading high-efficiency and energy-saving household appliances, and promoted the technological frontier of small household appliances around the world. At present, Guangdong Haote Electric Appliance Co., Ltd. Enterprise Technology Center has passed the provincial accreditation. In 2007, Haote invested in the construction of a new factory with a total area of 654.38+10,000 square meters, which was completed and put into operation. At present, Haute Electric has an annual production capacity of over10 million units, and has the largest and most comprehensive rice cooker production line in China. Construction of China large-scale advanced equipment R&D and induction cooker production base. At present, the main products have developed into a series of products including rice cookers (pots), induction cookers, electric kettles, electric pressure cookers, soymilk machines, mixers and so on, with a huge lineup of hundreds of products. Also with Zhongshan, Shunde, Nanhai and other enterprises to jointly produce small household appliances.
The company also invested heavily in sewage purification and environmental greening construction, and invested more than 2 million yuan in office modernization and quality control of factory workshops, building the enterprise into a large-scale energy-saving and environmentally-friendly small household appliance manufacturer with advanced configuration.
Talent has always been regarded as the biggest capital of Haote Company, and "running first-class enterprises and training first-class employees" is Haote's principle of employing people. The company has formulated the talent strategy of "introducing talents, cultivating talents and making good use of talents", set up a dynamic talent development platform, trained a large number of outstanding management and technical talents, regularly organized employees to conduct business and technical training, and sent outstanding employees to universities and scientific research institutions for further study, thus creating a group of outstanding management and technical talents and promoting the rapid and stable development of enterprises.
With more than 20 years of professional accumulation, Haote Company has gradually formed a unique business philosophy and corporate culture in its development. Its core is "honesty, innovation, pragmatism and dedication", especially the business philosophy of "excellent products, excellent products" advocated by Haote, which has won unanimous praise from the majority of households. In the future, Haote Company will devote itself to the development of small household appliances industry, determined to become a well-known brand of small household appliances in China and a world brand, and create brilliance hand in hand with our customers and friends.