1. Different from a functional perspective: Trademarks are mainly used to distinguish the names of goods and must be associated with certain specific products to which they belong. △The company name is mainly used to distinguish the enterprise, represents the reputation of the manufacturer, and must be related to the producer or operator of the product. The product name belongs to the name rights, so the product name rights are more closely related. Relating to a person or identity.

2. It is different in terms of time: the protection of trademark rights has a statutory time limit. Article 37 of China’s Trademark Law stipulates that “a registered trademark is valid for ten years.” There is no legal expiration date for trade names, the same as for businesses.

3. Different from a regional perspective: The geographical validity of trademark rights covers the whole country or other regions. Except for state-owned enterprises, the exclusive rights of trade names are generally only valid within the jurisdiction of the registration supervisor.

From the perspective of legal protection, in China, trademarks have a special "Trademark Law". The registration and use of trademarks are carried out in accordance with the provisions of the Trademark Law. Trademark rights are protected by trademark law. The registration and use of a company is mainly carried out in accordance with the "Company Law" or the "Enterprise Registration Management Regulations". The rights to protect trademark names are only protected, not the rights to business names under the General Principles of the Civil Code.

Baidu Encyclopedia-Trademark

Baidu Encyclopedia-Trademark Registration Mark