Registration conditions

1. The registered capital is not less than RMB 1 million;

2. Must have general taxpayer qualifications;

3. Self-recommended brands need to provide a trademark registration certificate (i.e. R mark);

4. If you deal in imported goods, you need to provide proof of import through legal channels within the past year;

5. Shop The goods or services operated must comply with quality requirements such as laws, regulations, and national standards, as well as the platform's product quality standards, Tmall rules, and product release specifications. For details, please refer to the relevant "Platform Quality Standards" and "Tmall Sampling Inspection Code of Conduct" ”, “Tmall Industry Standards” and “Tmall Rules”.

Settlement fee

1. Store deposit: Merchants must pay a deposit to operate on Tmall. The deposit is mainly used to ensure that merchants operate in accordance with the "Tmall Service Agreement" and Tmall rules. And when merchants violate regulations, they will be used to pay liquidated damages to Tmall and consumers in accordance with the "Tmall Service Agreement" and relevant rules.

2. Annual software service fee ("annual fee"): Merchants must pay an annual fee to operate on Tmall. For details on annual fee payment and settlement, please see "Tmall 2020 Software Service Annual Fee Payment and Discounts" and settlement standards”.

3. Real-time deduction of software service fees: Merchants operating on Tmall need to pay software service fees based on a certain percentage of their sales (referred to as "rate").