As a second-tier luxury brand in China, it is favored by young consumers for its high value, strong power, excellent handling and high cost performance. Buy buy Jun thinks it's worth buying just because the discount range is huge. Take Cadillac CT5 as an example. At present, the terminal market discount is generally above 50,000, and the minimum model can basically land at around 260,000. 260,000 cars, luxury sports car, front and rear drive layout, 2.0T variable cylinder engine, maximum power of 237 HP, peak torque of 350 Nm, matching 10AT gearbox, famous.
Moreover, the materials are solid, the suspension is basically made of aluminum alloy, and the interior is basically wrapped in leather and soft materials, which is very textured. The configuration is also unambiguous. The entry version is equipped with keyless entry, front sound insulation glass, electric seat and active brake. To tell the truth, I have a conscience and am very kind.
Having said the advantages and disadvantages, we should also mention them. In fact, they are also closely related to the advantages of Cadillac. Although the price of Cadillac has come down, on the other hand, the low rate of preservation has become a label that it can't get rid of, which also gives Cadillac a new 30% discount to consumers and affects the brand tonality. However, buy buy Jun can understand this. It makes sense to buy cheaply and sell cheaply. The second is fuel consumption, which is also the most difficult point for domestic consumers to accept. The label of high fuel consumption of American cars can't be thrown away, and the space in the back row is not plentiful, which makes some consumers who consider home flinch.
To tell the truth, the advantages of Cadillac models completely outweigh the disadvantages, but the disadvantages are too sensitive for domestic consumers, resulting in high sales or low sales. Cadillac models have always been good, but the positioning is different from the actual needs of consumers. Cadillac's positioning as a young sport is relatively small in itself, while domestic consumers consider more aspects such as home comfort and fuel economy. But for young people, the cost-effective Cadillac is still a good choice.