The two companies own five well-known trademarks and have created new brands with high market shares such as Yanghe Blue Classic, Sujiu, Zhenbaofang, and Blue and White Porcelain. Yanghe officially landed on the A-share market, with annual sales revenue exceeding 4 billion yuan, and Shuanggou sales reaching nearly 1.5 billion yuan. The two are firmly ranked first and second in Sujiu, so why should they be integrated? Yang Tingdong said that the liquor industry is highly fragmented, and the 200 billion yuan market share is "shared" by more than 20,000 liquor companies. Strengthening enterprise alliances and increasing industrial concentration are the needs to promote the healthy development of the liquor industry. At the same time, the trend of segmented development of the national liquor industry has become increasingly prominent, such as the Sichuan-Guizhou sector, the E-jiu sector, the Wanjiu sector, etc. Yanghe and Shuanggou will work together to improve the competitiveness of the Sujiu sector. The annual sales revenue of Moutai and Wuliangye is around 10 billion yuan. Dai Yueqiang, deputy director of the Provincial Economic and Information Technology Commission, said, "Now Sujiu Group ranks third in the national liquor industry. After the two companies join forces, the gap with the top two will be greatly narrowed." Yang Tingdong said that after the integration, the company will be in development ideas and The marketing strategy will be adjusted, but the original brand does not distinguish between who is less important and who is more important. It cannot be partial, but it must have a clear positioning and a clear division of labor.

Suqian Yanghe Shuanggou Industrial Park was awarded the first batch of new industrialized industry demonstration bases in Jiangsu Province. Yanghe Industrial Park has a planned area of ??10 square kilometers and Shuanggou Industrial Park has a planned area of ??5 square kilometers. The two can reach a scale of 30 billion yuan and 20 billion yuan respectively in the future. Suqian will also be built into China's "wine capital".