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Where should Mudanjiang fruit trademark protection start?
Fruit refers to the fleshy and edible plant fruit, and its main taste is sweet and sour. Fruit is rich in vitamins and nutrients, and can also promote digestion. Therefore, in life, people will consume certain fruits or supplement vitamins to supplement nutrition. Regarding the category of fruit trademarks, which category is the most appropriate?

In Bajie Intellectual Property Trademark Encyclopedia, the category of fruit trademark belongs to 3 1 category -3 105- unprocessed fruit and dried fruit-fresh fruit 3 10062. Fruit is natural, fresh and nutritious, so it will be safer to eat the original flavor.

What are the conditions for Mudanjiang trademark self-protection? Because the trademark is finally approved after a long registration or a period of transfer procedures, the enterprise has trademark ownership. In this case, it is not the end of a trademark, but the beginning of a trademark as a trademark. Enterprises still need to pay attention to the trend of trademarks at any time. It can and should be protected. After all, infringement cases abound in society now.

For unregistered trademarks, the attitude of enterprises is naturally to register before using them. Unregistered trademarks do not enjoy exclusive rights. If an enterprise's trademark is used first and then registered, it will be easily counterfeited or registered by others. Once registered by others, the enterprise will be passive and can only resort to law to get the trademark back, but it will lose the exclusive right to use the trademark with great probability. Therefore, enterprises should register before using trademarks.

Under the premise of not violating the prohibitive clauses in Articles 10 and 11 of the Trademark Law, the selected trademark should be as conspicuous, distinctive and distinctive as possible, so that consumers can see it at a glance and never forget it. Of course, at this time, we should not imitate other people's trademarks too much, otherwise there may be a crisis of infringement in the later period.

Trademark use is directly oriented to consumers in goods or services, so the following factors should be considered when choosing: it should be easy for consumers to remember, eye-catching, prominent and impressive. Pay attention to the pronunciation of trademarks. The pronunciation of trademark words should be catchy and easy to convey information. We should pay attention to the politics, religion, customs, habits, languages and other factors of different countries and nationalities, and avoid using words and graphics that have adverse consequences.

Register a defensive trade mark. "defensive trade mark" refers to trademarks registered to prevent others from using it to damage their registered trademarks, including defensive trade mark and joint trademarks. Defensive trademark means that the trademark owner registers his trademark on other non-similar goods, which can expand the scope of protection of registered trademark rights.

In addition, we need to pay attention to some important issues, don't be revoked by others, use the trademark as soon as possible after getting it, and keep valid evidence of trademark use to prevent the trademark from being revoked.

Don't change the appearance and registration information of the trademark at will. Whether it is a word mark or a graphic trademark, it must be consistent with the registration information approved at the time of registration, and it can be scaled up or down, but the content and font of the trademark cannot be changed. If it is necessary to change the registered information such as the name or address of a trademark for special reasons, the trademark shall be changed in time.

Allow others to use it reasonably. Trademark owners can license their trademarks to others, but they must be reasonable and standardized, sign a written agreement and apply to the Trademark Office. Moreover, the licensor shall check the quality of the goods that the licensee uses the registered trademark, so as to ensure that the quality of the goods that the licensee uses the trademark is the same as its own, so as to avoid the quality problems of the goods and damage the reputation of the trademark.

Therefore, enterprises should also be familiar with the relevant trademark forms, as well as the subsequent use period, copyright registration and other related points. These are the protections that people carry out in the process of using trademarks.