Let us find out together how to name agricultural and sideline products.
①Packed mustard tuber
Potato mustard tuber is a kind of agricultural and sideline product, which occupies a place in the diet of Chinese people. Although the price is cheap, there are many consumers willing to buy mustard tuber tube. It is a kind of agricultural and sideline product. Agricultural and sideline products with good market prospects. The name Youbao Zhacai does not have any complicated Chinese characters, and the style is simple. Therefore, the name gives people a particularly friendly feeling, which is quite consistent with the market positioning of Zhacai.
②Jiangying Dried Fruit
Modern people’s pace of life is getting faster and faster, and their demand for instant food and convenience food is growing. The success of instant noodles is a typical case. If If instant noodles are the old star among instant products, then dried fruits are the new stars in the instant food industry. Jiangying means red flower, and the fruit comes from the flower. It is a suitable name for the agricultural and sideline products of dried fruits.
③Xiang Concubine Bamboo Mat
Mottled bamboo is also called Xiaoxiang bamboo. Legend has it that the spots on it were formed by the tears of Shun's concubines Ehuang and Nvying. Xiaoxiang bamboo is often used in craft making. The legend of Xiaoxiang Bamboo is ancient and poignant, and gradually became a synonym for bamboo. Dream of Red Mansions used it as the title of Lin Daiyu's poem. Bamboo mats are agricultural and sideline products made from bamboo and have a long history, just like the legend of Xiaoxiang bamboo.
④Jade Clam Fragrant Rice
Clams produce pearls, which are round and crystal clear, and jade is white and clear. These characteristics are also the characteristics of high-quality rice. It is common to name rice with words that praise the quality of the rice. Although the name of the agricultural and sideline product Jade Clam means pearl, it is more clever, elegant and nicer than using pearls directly. If you are running a rice brand, consider this name.
Things to note when naming agricultural and sideline products
The names of products should be oriented to the consumer public, so they cannot be as random as naming people. Therefore, there are many things to pay attention to, as follows: The editor will introduce you to a few things to note, so you can pay more attention when choosing names in the future.
Note 1: Forget product positioning
One of the most taboo problems in naming agricultural and sideline products is unclear positioning. The so-called unclear positioning means that the product type cannot be judged from the name. Because the most consumed agricultural and sideline products in daily life are fast-moving consumer goods or necessities, consumers generally do not have the patience to slowly appreciate the names of such products. If the name is too obscure, it may cause the loss of customers.
Note 2: The name is too sophisticated
The product name must be consistent with the tone of the product, otherwise it will easily appear nondescript. Generally speaking, agricultural and sideline products tend to be more down-to-earth. If the name is too sophisticated, it will appear incompatible with the product and not in line with public taste. Moreover, if a name is too elaborate, it is easy to fall into the trap of being literal and wordy, and it is also easy to have uncommon words, so try to avoid it when choosing a name.
Note 3: Not understanding consumer tastes
Different consumer groups of agricultural and sideline products have different preferences. Consumers who have high aesthetic demands for handicrafts should try to name them as aesthetically pleasing as possible, while products such as pickled vegetables and dried fish should be pragmatic and simple in naming, and do not use fancy names. Therefore, when naming agricultural and sideline products, we must consider the preferences of consumers for different products and avoid inappropriate names.
A good name is half the success of the product. A pleasant name can win the favor of consumers, but a bad name will cause the product to be submerged among many other agricultural and sideline products. In order to help you choose names better, the editor has prepared the following list of names.
Junle, Hongde, Bingdilian, West Coast Pastoral
Jiayuan, Fenglian, Huaxingchun, Jiajia Dry Goods
Fengxia, Yicao, Jinyang Nong, Meizi Meicui
Fushou, Danhong, Tianshangquan, and all kinds of cereals
Qianxun, Wufan, Ganguoping, and all kinds of cereals
Yitai , Longju, Jin Shangchen, Charming Athens
Jinyun, Lvhao, Leyuan Palace, Baoyu Indica Rice
Qiaoka, Heze, Zhenyeyuan, Zhuyuan Xiaozui
Fengxin, Wufan, Mijiier, Mama Mustard
Xingjin, Sanfan, Xiangbei Xiong, Chunmeng Baijiu
Wotang, Yisheng , Zinuoer, Ziziyouwei
Fresh feast, moist soil, Weixiangcun, Xinyi Xinjia
Jianbang, Tongjin, Xiangxiangxiang, Yonghe Food
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Shensui, Zhenwo, Tianzhibang, Suyezhibin
Dinghong, Qiugu, Xianyiwei, Haoshileshi
Hongrui, Ding The taste of work, the taste of leisure, and the taste of leisure
The above is what the editor shared today, I hope it can help everyone.