The Nike trademark symbolizes the feathers on the wings of the Greek goddess of victory, which represents speed, but also represents dynamics and gentleness.

The Nike trademark of Nike is a small hook, with a simple and powerful shape, as fast as lightning. The first sports shoe named "Nike", the sole has square ridges to enhance stability, and there are knife-shaped hooks on both sides of the shoe body, symbolizing the wings of the goddess.

Extended information

Brand concept:

Eternal pursuit, with the purpose of advocating culture and sincere service, with environmental protection and high quality, constant pursuit of innovation, and striving to provide Bringing people a more comfortable and better quality of life!

Brand style:

Taking "healthy life" as the core value, deeply integrating the brand concept into all aspects of product shaping, so that customers can feel the brand's dedicated attitude.

Brand culture:

Quality is survival, customer first, learning and improvement, and unity to win. Taking concepts as the element, people-oriented, practice as the root, and persistence as the depth.

Brand Vision:

To become the most popular brand, to become an influential, competitive, and multi-international enterprise in China, an enterprise focusing on its own brands< /p>

Reference: Baidu Encyclopedia-Nike