Xiaomi’s logo is a hollow pattern of rice letters with an orange background. Orange is bright and eye-catching, and it can catch people's attention.
The first meaning is that in the middle of the orange rectangle is a hollow pinyin of rice. The structure is simple, but it does not lose its atmosphere.
The second meaning is that every vertical and every line of the letter "mi" are equal, which reveals rigor. It expresses Xiaomi Technology’s continuous pursuit of details!
The third meaning is that Xiaomi’s logo design is simple, but it can reflect its intentions. When viewed upside down, “mi” is a missing word for heart, which means that consumers can feel more at ease and save money. Be careful. This logo has a very technological feel.