According to the relevant provisions of the Trademark Law, the trademark registered by the applicant should have distinctive features. Therefore, ordinary Arabic numerals and letters in ordinary fonts lack distinctive features, such as 123, 333, ABC, etc. A simple combination that has not been artistically processed and has no significant meaning cannot be registered as a trademark. However, after it is artistically transformed, it exists as a specific artistic graphic and has distinctive features before it can be registered as a trademark. How an enterprise applies for trademark registration, first of all, it should determine the issues to pay attention to in trademark registration:

1. Pay attention to whether the enterprise meets the requirements of trademark regulations for trademark registration applicants. Only individuals or groups with the following conditions can To file a trademark application in China:

Applicants for trademark registration must be: legally established enterprises, institutions, social groups, individual industrial and commercial individuals, individual partnerships, or sign an agreement with China or participate with the Chinese Communist Party Foreigners or foreign enterprises in countries subject to international treaties or the principle of reciprocity. If you meet the above conditions and need to obtain the exclusive right to use a trademark, you must apply for trademark registration to the Trademark Office on a voluntary basis.

2. When companies apply for trademark registration, they should pay attention to whether the applied trademark complies with the classification criteria stipulated in the Trademark Law, and file applications according to the classification of goods and services:

China Trademark Law What is implemented is the International Classification of Goods, which divides more than 10,000 kinds of goods and services into 45 categories. When applying for trademark registration, the class of goods or services for which the trademark is used should be determined according to the classification of the Goods and Services Classification Table. If the same applicant uses the same trademark on different categories of goods, he should apply for registration in different categories according to the classification of goods. This can avoid unfair expansion of the scope of application of trademark rights, and is also conducive to the approval of examiners and the protection of exclusive rights to the trademark.

3. Pay attention to the determination of the date when the enterprise applies for registered trademark and the determination of the trademark application date:

It is very important to establish the application date. Since China’s trademark registration adopts the first-to-file principle, once an application occurs, The order of days becomes the legal basis for determining trademark rights. The application date for trademark registration is based on the date when the Trademark Office receives the application documents (the smallest unit of date is 'day').

4. How enterprises choose to apply for trademark registration, how to apply for trademark registration:

Enterprises can apply for trademark registration by themselves, or they can find a professional agency to entrust registration. If a trademark agency submits a trademark registration, the trademark agency can submit a paper application to the Trademark Office. If a trademark agency submits an application online, it can obtain a digital certificate from the Trademark Office and make an online application. If the application is filed on paper, the date of trademark application shall be the date when the Trademark Office receives the application documents. If the application is filed online, the date of online application shall be the date of application.