“Oubao” was once translated as Obel, which was taken from the surname of the founder Adem Obel. A trademark consists of two parts: pattern and text.

The pattern represents the company's technological progress and development, and cuts through the sky like lightning, shocking the world. It symbolizes the speed of the car and also shows off its research achievements in aerodynamics; the text "OPEL" ” is the founder’s surname. In 1899, Opel's two sons, Fritz and William, started manufacturing cars and motorcycles, and named the factory after their father "Adam Opel", so that the name Opel has been used to this day.