1. Where a registered trademark is transferred to another person, it shall go through the formalities for the transfer of the registered trademark with the Trademark Office.
2. Where the exclusive right to use a trademark is transferred due to merger, merger or reorganization of enterprises, it shall go through the formalities for the transfer of a registered trademark at the Trademark Office.
3. Where the exclusive right to use a trademark is transferred according to law, the transfer formalities shall also be handled.
4. When transferring a trademark, it is necessary to transfer the similar trademark at hand. Trademark transfer or transfer, should fill in the "trademark transfer/registration application". From September 15, 2002, a trademark that has been applied for but has not been approved for registration may also apply for transfer or assignment.
Article 42 of the Trademark Law
Where a registered trademark is assigned, the assignor and the assignee shall sign an assignment agreement and file an application with the Trademark Office. The transferee shall guarantee the quality of the goods using the registered trademark. Where a registered trademark is transferred, the trademark registrant shall transfer the similar trademark registered on the same commodity or the same or similar trademark registered on similar commodities together. The Trademark Office shall not approve the assignment that is likely to cause confusion or have other adverse effects, and shall notify the applicant in writing and explain the reasons. After the transfer of a registered trademark is approved, it shall be announced. The transferee shall enjoy the exclusive right to use the trademark from the date of announcement.
Legal basis: Article 57 of the Trademark Law of People's Republic of China (PRC) commits any of the following acts, all of which are violations of the exclusive right to use a registered trademark:
(1) Using the same trademark as its registered trademark on the same commodity without the permission of the trademark registrant;
(2) Without the permission of the trademark registrant, using a trademark similar to its registered trademark on the same kind of goods, or using a trademark identical with or similar to its registered trademark on similar goods is likely to cause confusion;
(3) selling goods that infringe upon the exclusive right to use a registered trademark;
(4) Forging or unauthorized manufacturing of registered trademark marks of others or selling forged or unauthorized registered trademark marks;
(five) without the consent of the trademark registrant, the registered trademark is changed and the goods with the changed trademark are put on the market again;
(6) Deliberately facilitating the infringement of the exclusive right to use a trademark of others and helping others to commit the infringement of the exclusive right to use a trademark;
(seven) causing other damage to the exclusive right to use a registered trademark of others.