The White Rabbit toffee trademark consists of a jumping rabbit and a mushroom. The jumping rabbit represents vitality and vitality, while the mushroom represents vitality and hope.

This trademark image conveys the vitality and hope of the new generation, and also symbolizes that White Rabbit Milk Candy, as a popular milk candy, brings people a pleasant and wonderful taste experience. White Rabbit Milk Candy is a milk candy produced by Guanshengyuan in Shanghai, China. Since its launch in 1959, it has been deeply loved by people all over the world. It is a white, chewy cylindrical toffee with a texture similar to Western bird's knot candy. Each candy is about 3 cm long and 1 cm in diameter. Each candy is wrapped in edible rice paper and wrapped in wrapping paper. Each candy has 20 calories (84 joules).