Legal analysis: When a trademark owner discovers that it has been infringed, he must first quietly fix the evidence of the infringement, which can be done through notarization, copyright association time stamp fixation, etc. After the evidence is fixed, negotiate with the infringer. If negotiation fails, you can entrust a lawyer to sue.

If you find that you have unknowingly infringed on someone else's trademark, you should immediately stop the infringement, take remedial measures, and actively reconcile.

There are the following ways to protect the exclusive rights of trademarks: Negotiate on your own. If a dispute arises due to infringement of the exclusive rights of a registered trademark, the trademark registrant or interested party may negotiate with the infringer to resolve the dispute. Judicial approach. If a dispute arises due to infringement of the exclusive rights of a registered trademark and is unwilling to be resolved through negotiation or negotiation fails, the trademark registrant or interested party may directly file a lawsuit in the People's Court. Administrative approach. If a dispute arises due to infringement of the exclusive rights of a registered trademark and is unwilling to be resolved through negotiation or negotiation fails, the trademark registrant or interested party may also request the industrial and commercial administration department to handle the dispute.

Legal basis: Article 1165 of the Civil Code: If an actor causes damage due to wrongful infringement of the civil rights and interests of others, he shall bear tort liability.

According to legal provisions, it is presumed that the actor is at fault and if he cannot prove that he is not at fault, he shall bear tort liability.

Article 1166 of the "Civil Code" If an actor causes damage to the civil rights and interests of others, regardless of whether the actor is at fault or not, and the law stipulates that he should bear tort liability, such provisions shall apply.

Article 1167 of the "Civil Code" If an infringement endangers the personal or property safety of others, the infringer has the right to request the infringer to bear tort liability such as ceasing the infringement, removing obstacles, and eliminating dangers. .