With the development of society, trademarks have attracted more and more attention from companies. The occurrence of similar trademarks and trademark registrations has made companies pay more attention to safeguarding their trademark rights and interests. In order to deal with numerous categories of laws and regulations and complex processing procedures, the company should be an organization that is more familiar with various regulations, which not only saves time and costs, but also enables companies to obtain the corresponding patent qualifications as soon as possible.

In handling cases over the years, Trademark Transfer Network found that companies were not very clear about the difference between trademark transfer and trademark licensing. When registering a trademark for an enterprise, should you choose trademark transfer or trademark licensing? Which one is more beneficial to the enterprise? Trademark Transfer Network believes that as long as it is within the enterprise and suitable for the company, it is the best choice. What is the difference between trademark transfer and trademark licensing? Today, let us discuss the difference between trademark transfer and trademark licensing.

Different definitions

There are differences in definitions between the two. Trademark transfer refers to the act of a trademark registrant transferring the exclusive right to use a trademark to the other party in accordance with the law during the validity period of the registered trademark. The transfer is the ownership of the trademark, and the assignor does not have any rights to deal with the trademark after the trademark is transferred. If the legal holder of a trademark registers with the State Trademark Office and allows others to apply for a registered trademark, it is called a trademark use license. If the legal holder of a trademark registers with the State Trademark Office and allows others to apply for a registered trademark, it is called a trademark use license.

For example, if the trademark is a house, the trademark transfer sells the house as a second-hand house; the trademark license is to rent the right to use the house to the owner or the owner himself.

Different preparation materials

Different materials must be provided during the application process for trademark transfer and trademark license. Trademark transfer should be submitted: transfer application/registered trademark application; identity documents (copies) of the transferor and transferee; the power of attorney should be submitted directly from the trial hall, along with the original and copy of the buyer's handler's ID card.

Materials required for trademark licensing: trademark license contract filing application; licensor and licensee subject qualification certificate documents; trademark agency power of attorney signed by the licensor; original trademark license contract signed by both parties or Fair copy; copy of trademark registration number or trademark file information.

Different advantages

Trademark transfer and trademark licensing are the best choices for enterprises? For a trademark license, the application fee is paid according to the authorized use period, and for trademark transfer, a one-time transfer fee is paid according to the intention of cooperation, that is, the transfer fee for purchasing the trademark.

If more than one standard trademark license is used, it is likely to lead to vicious competition and unnecessary losses in the same industry. However, trademark transfer has the greatest reliability and security. Obtaining a trademark through trademark transfer is also a very Safe way. Among them, the most classic case involving trademark licensing disputes is the herbal tea trademark competition.

Therefore, trademark transfer can well prevent the occurrence of similar trademarks, and can also help companies prevent the use of one trademark by multiple people.

In the process of applying for trademark transfer, enterprises can immediately check the free trademarks of Binggou.com. Binggou.com can help customers prepare and prepare trademark transfer application materials, submit them to the Trademark Office for review, and issue a transfer acceptance notice. 1-2 months. After 4-6 months, the Trademark Office will verify the announcement and finally issue a trademark transfer approval certificate.