In the early stage of my country's e-commerce market, due to the development of mobile Internet, the momentum of continuous rapid value-added of e-commerce in 2007 was continued. In the mid-term, affected by the global financial crisis and development bottlenecks, the growth of transaction volume slowed down. However, in recent years, Due to the development of the logistics industry in 2018, especially after the epidemic, the development of my country's e-commerce market has been rapid. Therefore, many merchants have opened online stores one after another, and JD.com is one of their choices. However, many people who have never been exposed to JD.com before opening a store will inevitably encounter the question: Can I open a store on JD.com without a trademark? What are the ways to obtain a trademark? Today Intellectual Property will lead you to solve the mystery.
Obviously you cannot open a store on JD.com without a trademark, because JD.com has express regulations on this. JD.com stipulates that to enter JD.com, merchants must submit relevant trademark documents including a "Trademark Registration Certificate", a trademark acceptance notice, or a trademark Authorization letter for use license. Different stores have specific requirements for trademarks as follows:
①Flagship store, the seller enters the store with the R trademark or TM trademark status of its own brand, or a certificate issued by the rights holder for opening a brand flagship store on JD.com’s open platform With the authorization document (the authorization document should clearly indicate exclusivity and irrevocability), you can open a store on JD.com’s open platform.
② Specialty stores, sellers holding other people’s brands can enter with R trademark or TM trademark status, and have authorization documents to open stores on JD.com’s open platform.
③Specialized stores that operate two or more other people’s or private brands under the same first-level business category on JD.com’s open platform can open stores with products registered under R trademark or TM trademark status.
After understanding the question of whether it is possible to open a store on JD.com without a trademark, what are the ways to obtain a trademark? Mainly divided into original acquisition and inherited acquisition. There are usually three ways to originally obtain trademark rights. One is through registration, which means that the trademark owner must apply for registration with the industrial and commercial department to obtain the exclusive right to the trademark; the other is to obtain through use, that is, to obtain the exclusive right to the trademark through the use of the trademark. entitled. In this case, after a period of use, the trademark ownership will be obtained even without registration; third, it is obtained through a combination of use or registration. Then there is the inheritance acquisition, that is, acquiring the existing trademark rights of others through transfer. Of course, the scope of use of the acquired trademark rights, the specific content of the trademark rights, etc. are all based on the original rights.
The above is the summary of intellectual property rights. Can I open a store on JD.com without a trademark? What are the ways to obtain a trademark? More about Can I open a store on JD.com without a trademark? For questions about what are the ways to obtain a trademark, please feel free to consult a professional intellectual property consultant!