Haier Yunxi is a product of Haier.
Haier Group is the fourth largest white goods manufacturer in the world and the first among the top 100 electronic information enterprises in China. It has more than 240 legal entities, established localized design centers, manufacturing bases and trading companies in more than 30 countries around the world, and has more than 50,000 employees worldwide, focusing on the development of four pillar industries: science and technology, industry, trade and finance. In 2005, Haier's global turnover reached 654.38+0039 billion yuan.
Related information introduction:
In September, 20021year, Haier Group was selected as the second among the top 10 China 500 companies with 202 1 invention patents.
Under the guidance of the famous brand strategy established by CEO Zhang Ruimin, Haier Group has successively implemented the famous brand strategy, diversification strategy and internationalization strategy. On February 26th, 2005, on the occasion of the 2nd/KLOC-0 anniversary of the establishment of Haier, Haier began the fourth development strategy stage-the global brand strategy stage. The reputation of Haier brand in the world has been greatly improved.
From 65438 to 0993, Haier brand became the first batch of well-known trademarks in China. In 2005, Haier brand value reached 70.2 billion yuan. Since 2002, Haier's brand value has ranked first in China for four consecutive years.
Refrigerators, air conditioners, washing machines, televisions, water heaters, computers, mobile phones, home integration and so on 16 Haier brand leading products were rated as famous brands in China, among which Haier refrigerators and washing machines were also rated as the first batch of China world famous brands by AQSIQ.