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Strategic layout of Sichuan Xingcheng Cement Co., Ltd.
The regional market in Sichuan Province can be divided into five parts: First, Chengdu Economic Circle is the region with the largest population and the best level of economic development, and the cement market price in this region is also a barometer of Sichuan cement market. Secondly, southern Sichuan is the second largest economic circle in Sichuan, including Neijiang, Ziyang, Zigong, Yibin and Leshan. Third, the economy in Panzhihua is developing rapidly, and the demand for cement is good. In addition, there are two major regions: northwest Sichuan and northeast Sichuan. Due to the characteristics of several regional patterns, the specific strategies of Star Boat City are different. Generally speaking, Star Boat City is based in the south of Sichuan, and at the same time, it actively expands to the outside, using its Renshou Factory, Xichang Aerospace Cement, Panzhihua Ruifeng Cement, Miyi Da Rui Cement, Yibin Ruixing Industry and Nanwei Cement to form an industrial layout that radiates southwest Sichuan. 20 1 1 year, the annual production capacity of Star Boat City has reached130,000 tons.

Wang Sizhong also made a unique analysis of the cement market in Sichuan in recent years. At present, the overall evaluation is that the overall supply exceeds demand and the market is chaotic. "Big waves wash sand" is inevitable, but the development of the industry is temporarily difficult to reverse. Wang Si said that under such circumstances, enterprises must strengthen internal management, reduce costs and take the road of combining cost reduction with good brands. It is understood that Star Boat City's leading product "Chonglongshan" brand cement has been awarded "Sichuan Famous Brand" cement products and national inspection-free products for nine consecutive years. "Chonglongshan" brand trademark has been continuously rated as a famous trademark in Sichuan Province since 200 1.